Content Strategist

2 - 6 years

0 Lacs

Posted:17 hours ago| Platform: Shine logo

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Work Mode

On-site

Job Type

Full Time

Job Description

You are a dynamic and experienced Content Strategist responsible for managing and optimizing content to enhance the growth and success of our channels. With a minimum of 2 years of experience in this field, you play a crucial role within our creative team by refining material to craft visually appealing narratives that align with our brand identity and target audience. Your expertise in creating engaging YouTube videos and proficiency in digital visual storytelling will greatly benefit our video production efforts. Your responsibilities will include managing YouTube channels by optimizing titles and thumbnails, overseeing channel uploads, and regularly monitoring YouTube Studio analytics. You will be expected to generate reports on views, CTR, retention, and watch time, providing insightful recommendations for improvements. Additionally, you will coordinate with editors, writers, voice artists, and designers, leading team meetings, delegating tasks, and ensuring timely deliveries. In terms of strategic growth and innovation, you will be tasked with developing and implementing new strategies to drive channel growth and enhance audience retention. By identifying and capitalizing on content trends and viewer preferences, you will keep our channels ahead of the curve. Conducting market and competitor analysis to stay informed about industry trends and competitor performance will be essential in providing recommendations to maintain our competitive edge. Clear and proactive communication with team members, delivering constructive feedback, and encouraging collaboration are key aspects of your role. You must possess a proven track record of successfully growing and optimizing channels, a strong understanding of analytics and SEO best practices, and excellent communication and interpersonal skills. Your creativity, strategic thinking, and storytelling abilities will be critical in engaging our audience effectively. Applicants for this position should hold a Bachelor's degree in Marketing, Communications, or a related field, along with a minimum of 2 years of experience in channel management. Proficiency in American English, strong research skills, and the ability to multitask effectively will be advantageous in this role. If you are a collaborative team player with a passion for creativity, innovation, and problem-solving, we encourage you to apply for this exciting opportunity.,

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