Content Marketing Strategist

Vtail Commerce Private Limited

6 years

0 Lacs

coimbatore tamil nadu india

Posted:1 day ago| Platform:

Apply

Skills Required

content marketing data strategy engagement storytelling video seo messaging consistency writing editing research figma hubspot wordpress shopify design portfolio creativity retention analytics

Work Mode

On-site

Job Type

Full Time

Job Description

Job Title:

Content Marketing Strategist – D2C

Job Summary:

creative and data-driven Content Marketing Strategist

Key Responsibilities:

Develop and implement
end-to-end content strategy
tailored for D2C growth.
Plan and manage content across
websites, blogs, social media, email, SMS, WhatsApp, and e-commerce platforms
.
Collaborate with
designers, video creators, and performance marketers
to deliver impactful campaigns.
Build
content calendars
aligned with product launches, campaigns, and seasonal promotions.
Craft compelling
product stories, ad copies, landing page content, and brand narratives
.
Optimize content for
SEO, engagement, and conversion
.
Leverage
consumer insights and analytics
to refine messaging and improve performance.
Manage influencer/content collaborations and
UGC-driven campaigns
.
Ensure consistency in
tone, voice, and brand guidelines
across all touchpoints.

Requirements:

Bachelor’s degree in Marketing, Communications, Journalism, or related field.
3–6 years of experience in
content marketing for D2C/e-commerce brands
.
Strong writing, editing, and storytelling skills.
Experience in
SEO, keyword research, and digital content optimization
.
Familiarity with tools like
Canva, Figma, HubSpot, WordPress, Shopify, Klaviyo, or similar
.
Ability to work cross-functionally with marketing, design, and product teams.
A portfolio of content work demonstrating creativity and measurable results.

Key Skills:

Brand Storytelling & Copywriting
Content Strategy & Planning
SEO & Digital Content Optimization
Social Media Marketing & Engagement
Email & Retention Content
Analytics & Consumer Insights

More Jobs at Vtail Commerce Private Limited

Brand Builder

Coimbatore, Tamil Nadu, India

5.0 - 5.0 yrs

Salary: Not disclosed

Creative Content Creator

coimbatore, tamil nadu, india

Experience: Not specified

Salary: Not disclosed

Ecommerce Marketing Manager

coimbatore, tamil nadu, india

8.0 - 8.0 yrs

Salary: Not disclosed

Content Marketing Strategist

coimbatore, tamil nadu, india

6.0 - 6.0 yrs

Salary: Not disclosed

Mock Interview

Practice Video Interview with JobPe AI

Start Job-Specific Interview

Start Your Job Search Today

Browse through a variety of job opportunities tailored to your skills and preferences. Filter by location, experience, salary, and more to find your perfect fit.