IDEAL DELIGHT SERVICES is looking for CRO Specialist to join our dynamic team and embark on a rewarding career journey Analyze website and marketing funnel performance data to identify areas for improvement and conversion opportunities. Design, implement, and manage A/B and multivariate tests to optimize key performance indicators such as click-through rates, bounce rates, and conversion rates. Collaborate with UX/UI designers, developers, and marketing teams to implement CRO strategies that enhance user experience and drive results. Use analytics tools (e.g., Google Analytics, Hotjar, Optimizely) to gather behavioral insights and generate actionable recommendations. Develop hypotheses for testing and create detailed documentation and reporting to track test outcomes and insights. Continuously monitor performance metrics and make data-driven recommendations to improve the conversion funnel. Stay informed on industry best practices, emerging trends, and tools in CRO and digital marketing.
IDEAL DELIGHT SERVICES is looking for Email Marketing Specialist to join our dynamic team and embark on a rewarding career journey Email Campaign Strategy: Develop and implement email marketing strategies aligned with overall marketing goals and objectives. Define target audiences, segment email lists, and plan campaign content, frequency, and cadence. Email Content Creation: Create compelling and relevant email content, including subject lines, copy, images, and calls-to-action (CTAs). Tailor messaging to different audience segments and campaign objectives while adhering to brand voice and style guidelines. Email Design and Layout: Design visually appealing email templates and layouts optimized for desktop and mobile devices. Ensure emails are responsive, user-friendly, and compliant with email client and browser specifications. List Management and Segmentation: Manage email subscriber lists, segmenting contacts based on demographics, behaviors, preferences, and engagement history. Implement list hygiene practices to maintain data quality and compliance with regulatory requirements. Automation and Workflows: Set up email automation workflows, triggered campaigns, and drip sequences to deliver targeted and personalized messaging at key stages of the customer journey. Use marketing automation platforms (e.g., Mailchimp, HubSpot, Marketo) to streamline campaign execution and tracking. A/B Testing and Optimization: Conduct A/B tests on email elements such as subject lines, content, CTAs, send times, and sender names to optimize performance and improve key metrics like open rates, click-through rates, and conversion rates. Performance Tracking and Analysis: Monitor email campaign performance using analytics tools and metrics dashboards. Track key performance indicators (KPIs) such as delivery rates, bounce rates, unsubscribe rates, and ROI (return on investment). Analyze data to derive insights, identify trends, and inform future campaign decisions. Compliance and Best Practices: Ensure compliance with email marketing regulations and laws such as CAN-SPAM and GDPR. Stay informed about industry best practices, email deliverability standards, and anti-spam guidelines to maintain sender reputation and inbox placement rates.
IDEAL DELIGHT SERVICES is looking for PPC Specialist to join our dynamic team and embark on a rewarding career journey Oversee pay-per-click advertising campaigns to maximize ROI. Develop and implement PPC strategies across search engines and social media. Monitor and analyze campaign performance metrics. Conduct keyword research and optimize ad copy for better targeting. Manage budgets and ensure efficient allocation of resources. Prepare regular reports on PPC campaign performance and insights.
IDEAL DELIGHT SERVICES is looking for Social Media Manager to join our dynamic team and embark on a rewarding career journey Must be able to work with designers to get the creatives produced Execution and delivery of digital content across all social media channels Plans and execute a content strategy that is not only engaging but also in line with the brands' image and objective Develop social media strategy Provide data analysis and metric reporting for clients Proficiency in many social media platformsFluency in Microsoft Office suite
IDEAL DELIGHT SERVICES is looking for Content Marketing Strategist to join our dynamic team and embark on a rewarding career journey Develop and implement comprehensive marketing strategies to achieve business goals. Analyze market trends and customer insights to optimize campaigns. Collaborate with creative teams to produce impactful content and messaging. Monitor campaign performance and adjust strategies to improve ROI.
IDEAL DELIGHT SERVICES is looking for Digital Marketing Manager to join our dynamic team and embark on a rewarding career journey Plans and executes all web, SEO/SEM, database marketing, email, social media, and display advertising campaigns. Designs, builds, and maintains our social media presence. Measures and reports performance of all digital marketing campaigns and assesses against goals (ROI and KPIs). Identifies trends and insights and optimizes spend and performance based on the insights. Brainstorms new and creative growth strategies through digital marketing. Plans, executes, and measures experiments and conversion tests. Collaborates with internal teams to create landing pages and optimize user experience. Utilizes strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points. Identifies critical conversion points and drop off points and optimizes user funnels. Collaborates with agencies and other vendor partners. Evaluates emerging technologies. Provides thought leadership and perspective for adoption where appropriate.
IDEAL DELIGHT SERVICES is looking for SEO Specialist to join our dynamic team and embark on a rewarding career journey Conduct keyword research to identify high-traffic, high-converting keywordsDevelop and implement an SEO strategy to improve search engine rankingsOptimize website content and meta tags for search engines Monitor and analyze website traffic and search engine rankings and adjust the SEO strategy as needed Collaborate with cross-functional teams, such as content creators and web developers, to ensure SEO best practices are followedStay up-to-date with the latest developments in SEO technology and algorithms Create and distribute monthly reports to stakeholders Provide recommendations for website design and architecture to improve search engine visibility Conduct on-page and off-page optimization to improve website rankings Implement link building strategies to increase website visibility and rankings
IDEAL DELIGHT SERVICES is looking for Affiliate Marketing Manager to join our dynamic team and embark on a rewarding career journey Affiliate Recruitment and Onboarding:Identify and recruit potential affiliate partners to expand the affiliate network Develop onboarding processes and materials to help affiliates get started Affiliate Relationship Management:Build and maintain strong relationships with existing affiliate partners Provide ongoing support, communication, and motivation to affiliates Strategy Development:Develop and execute affiliate marketing strategies to achieve traffic and revenue targets Collaborate with cross-functional teams to align affiliate efforts with overall marketing goals Campaign Management:Plan, create, and optimize affiliate marketing campaigns and promotions Monitor campaign performance, track key metrics, and adjust strategies as needed Creative Assets and Content:Coordinate the creation of marketing materials, banners, and content for affiliates Ensure brand consistency and compliance with affiliate guidelines Commission Management:Set commission structures and incentive programs for affiliates Track affiliate-generated sales, commissions, and payouts accurately Affiliate Training and Education:Provide training and resources to affiliates to help them effectively promote products or services Keep affiliates informed about new products, promotions, and marketing initiatives Compliance and Monitoring:Ensure affiliates adhere to program terms and conditions Monitor for fraud or improper practices and take necessary actions Reporting and Analysis:Generate regular reports on affiliate program performance and KPIs Analyze data to identify trends, opportunities, and areas for improvement
IDEAL DELIGHT SERVICES is looking for Marketing Automation Specialist to join our dynamic team and embark on a rewarding career journey Develop and implement marketing automation strategies to enhance campaign efficiency. Collaborate with marketing and sales teams to support automation efforts. Monitor and optimize marketing automation campaigns for performance and ROI. Analyze data and generate reports on marketing automation performance. Stay updated on industry trends and best practices in marketing automation. Provide training and guidance to marketing team members on automation tools and techniques. Prepare and maintain documentation for marketing automation processes and activities.