Job Title: E-commerce Brand Builder – Sales & Marketing Job Summary: We are seeking a dynamic, results-driven E-commerce Brand Builder to lead the sales and marketing efforts of our online brand. This role requires a hands-on professional who can create and execute growth strategies across digital platforms, build strong customer engagement, and drive online sales performance. Key Responsibilities: 1. Brand Development & Positioning Develop and refine the e-commerce brand’s identity, voice, and positioning. Conduct competitor and market analysis to identify brand opportunities. Ensure brand consistency across all digital touchpoints. 2. Digital Marketing Strategy Plan and execute performance marketing campaigns (Google Ads, Meta Ads, influencer marketing). Manage SEO, SEM, email marketing, and content marketing initiatives. Use analytics tools (e.g., Google Analytics, Meta Business Suite, Shopify analytics) to track campaign effectiveness and optimize ROI. 3. Sales Growth & Conversion Optimization Create conversion-focused sales funnels to increase online revenue. Identify and implement strategies to reduce cart abandonment and increase repeat purchases. Collaborate with product and operations teams to manage inventory, pricing, and seasonal promotions. 4. Marketplace Management Manage presence and campaigns on e-commerce platforms (Amazon, Flipkart, Meesho, etc.). Handle listing optimization, reviews, customer queries, and platform-specific promotions. 5. Influencer & Affiliate Marketing Build and manage partnerships with digital influencers, affiliate marketers, and content creators. Track affiliate performance and optimize collaboration for maximum reach and sales. 6. CRM & Community Building Drive email and SMS marketing campaigns to nurture leads and engage loyal customers. Build a strong community on social platforms and drive UGC (user-generated content). Requirements: Bachelor's degree in Marketing, Business, or related field (MBA preferred). 2–5 years of experience in digital marketing or e-commerce sales. Proven track record of growing online brand revenue. Proficiency in marketing tools: Meta Ads Manager, Google Ads, Shopify, Klaviyo/Mailchimp, etc. Strong analytical mindset and data-driven decision-making. Excellent communication, collaboration, and multitasking skills. Preferred Skills: Experience working with D2C (Direct-to-Consumer) brands. Basic graphic design or video editing skills. Familiarity with AI tools (like ChatGPT, Canva AI, etc.) for content automation and productivity. Let me know if you'd like a shorter version, a version in Tamil, or one customized to a specific industry like skincare, clothing, or handmade goods. Show more Show less
Job Title: Creative Content Creator Job Summary: We are seeking a highly imaginative and detail-oriented Creative Content Creator to develop engaging, innovative, and brand-aligned content across digital and print platforms. The ideal candidate will be skilled in storytelling, design, and multimedia production, with a strong understanding of how to create content that captures attention, builds community, and drives engagement. Key Responsibilities: Develop original, creative, and high-quality content (text, images, videos, reels, graphics, blogs, infographics, podcasts, etc.) tailored for social media, websites, campaigns, and marketing materials. Collaborate with marketing, design, and product teams to align content with brand strategy and campaign goals. Generate fresh, trend-driven content ideas to grow brand awareness and audience engagement. Manage end-to-end content creation: ideation, scripting, filming/shooting, editing, and publishing. Ensure all content is optimized for SEO, readability, and audience engagement. Stay updated with digital trends, viral formats, pop culture, and competitor strategies. Repurpose long-form content into bite-sized, platform-specific formats. Maintain a consistent brand voice, tone, and style across all platforms. Analyze performance metrics and adapt content strategies to maximize reach and impact. Skills & Qualifications: Proven experience as a Content Creator, Creative Writer, Video Editor, or similar role. Strong storytelling, copywriting, and visual communication skills. Proficiency with design/editing tools (e.g., Canva, Adobe Creative Suite, Final Cut Pro, Photoshop, Premiere Pro, or similar). Knowledge of social media platforms (Instagram, YouTube, TikTok, LinkedIn, X, Facebook) and their content formats. Understanding of SEO, hashtags, and digital marketing basics. Ability to brainstorm and execute ideas independently while collaborating with teams. Strong organizational skills with the ability to handle multiple projects. A creative mindset with a keen eye for detail and aesthetics. Preferred Qualifications: Degree in Marketing, Communications, Media, Journalism, or related field (not mandatory if you have proven skills). Experience in influencer collaborations or community building. Familiarity with analytics tools (Google Analytics, Meta Insights, YouTube Studio, etc.). Basic photography and videography skills. What We Offer: A dynamic and creative work environment. Opportunity to experiment with new ideas and formats. Growth opportunities in content strategy and digital marketing. Competitive salary and benefits.
Job Title: E-commerce Marketing Manager – D2C Job Summary: We are seeking an experienced and results-driven E-commerce Marketing Manager to lead our Direct-to-Consumer (D2C) business growth . The ideal candidate will be responsible for creating and executing digital marketing strategies, optimizing customer acquisition and retention, and driving sales across e-commerce platforms. Key Responsibilities: Develop and execute end-to-end D2C marketing strategies to increase traffic, conversion, and revenue. Manage and optimize performance marketing campaigns across Google Ads, Meta Ads, and other paid media channels . Drive SEO, SEM, email, SMS, WhatsApp, influencer, and affiliate marketing initiatives. Monitor and analyze customer journey, funnel performance, and ROI to maximize growth. Work closely with the content, design, and product teams to create impactful campaigns. Plan and execute retention strategies through CRM, loyalty programs, and personalized campaigns. Conduct regular market research & competitor analysis to identify growth opportunities. Manage e-commerce sales channels, including website, marketplaces, and brand-owned apps . Track KPIs such as CAC, LTV, AOV, ROAS, and conversion rates , and present reports to management. Requirements: Bachelor’s degree in Marketing, Business, or related field (MBA preferred). 4–8 years of experience in e-commerce/D2C marketing . Proven expertise in digital marketing, performance campaigns, and marketplace management . Strong analytical skills with experience in tools like Google Analytics, Shopify, Klaviyo, HubSpot, or similar . Excellent communication and leadership skills. Knowledge of consumer behavior in D2C, brand building, and retention strategies . Key Skills: D2C Growth Marketing Performance Marketing (Google, Meta, etc.) SEO & Content Marketing CRM & Retention Marketing Data Analysis & Funnel Optimization E-commerce Operations & Strategy
Job Title: Content Marketing Strategist – D2C Job Summary: We are looking for a creative and data-driven Content Marketing Strategist to strengthen our Direct-to-Consumer (D2C) brand presence . The role involves building and executing a content strategy that drives awareness, engagement, and conversion across digital channels. You will be responsible for shaping the brand voice, storytelling, and ensuring content aligns with business goals. Key Responsibilities: Develop and implement end-to-end content strategy tailored for D2C growth. Plan and manage content across websites, blogs, social media, email, SMS, WhatsApp, and e-commerce platforms . Collaborate with designers, video creators, and performance marketers to deliver impactful campaigns. Build content calendars aligned with product launches, campaigns, and seasonal promotions. Craft compelling product stories, ad copies, landing page content, and brand narratives . Optimize content for SEO, engagement, and conversion . Leverage consumer insights and analytics to refine messaging and improve performance. Manage influencer/content collaborations and UGC-driven campaigns . Ensure consistency in tone, voice, and brand guidelines across all touchpoints. Requirements: Bachelor’s degree in Marketing, Communications, Journalism, or related field. 3–6 years of experience in content marketing for D2C/e-commerce brands . Strong writing, editing, and storytelling skills. Experience in SEO, keyword research, and digital content optimization . Familiarity with tools like Canva, Figma, HubSpot, WordPress, Shopify, Klaviyo, or similar . Ability to work cross-functionally with marketing, design, and product teams. A portfolio of content work demonstrating creativity and measurable results. Key Skills: Brand Storytelling & Copywriting Content Strategy & Planning SEO & Digital Content Optimization Social Media Marketing & Engagement Email & Retention Content Analytics & Consumer Insights