Content Manager

Job Title: Content Manager

Experience: 4–5 Years
Industry: D2C / E-commerce / Healthcare / FMCG

Role Overview:

We are seeking a creative, detail-oriented, and results-driven Content Manager with 4–5 years of experience in leading content strategy, execution, and team management. The ideal candidate will own the brand voice across platforms, drive SEO-first content strategies, and craft compelling stories that build engagement, brand trust, and conversions. Experience in both English and Hindi content is a strong plus.

Key Responsibilities:

Content Strategy & Planning

• Build and maintain a robust content calendar aligned with business and marketing objectives.
• Develop content across formats: blogs, product descriptions, newsletters, branded campaigns, and social media.
• Collaborate with marketing, product, design, and SEO teams for content alignment and performance.

SEO & Web Content Management

• Oversee keyword research, on-page SEO, and optimization best practices using tools like Google Search Console, SEMrush, or Ahrefs.
• Create SEO-first web content, landing pages, and metadata that rank and convert.
• Ensure consistent quality, tone, and brand alignment across all digital properties.

Editorial Oversight & Copy Management

• Edit and proofread content for clarity, grammar, and accuracy.
• Manage a small team of writers/freelancers; assign tasks and review outputs.
• Own internal communication content such as product updates, scripts, and newsletters.

Analytics & Performance Reporting

• Track performance metrics including traffic, engagement, dwell time, and keyword rankings.
• Generate monthly content performance reports with insights and optimization ideas.
• Analyze user journeys to refine messaging and increase conversion points.

Community & Campaign Support

• Contribute to brand campaigns, thought leadership, and customer engagement efforts.
• Collaborate on community management, email content, and branded storytelling.

Required Skills & Tools:

• Strong command over English and Hindi writing and editing
• Expertise in SEO copywriting, on-page/off-page SEO, keyword research
• Proficient with Content Management Systems (CMS), Google Docs, and MS Word
• Working knowledge of Google Analytics, Search Console, and content tracking tools
• Familiarity with AI tools (e.g., ChatGPT) for ideation and optimization
• Experience managing newsletters, internal communications, and content for multiple platforms

Soft Skills:

• Excellent attention to detail and grammar
• Strong communication and team collaboration
• Ability to manage deadlines and multitask effectively
• Creative thinking with a data-driven mindset

Nice to Have:

• Experience in e-commerce SEO, branded content, or B2B commerce
• Knowledge of community engagement, campaign execution, or voice-over scripting
• Exposure to CRO, analytics tools, or publishing systems

Job Type: Full-time

Pay: ₹45,000.00 - ₹55,000.00 per month

Benefits:

• Health insurance
• Provident Fund

Education:

• Master's (Preferred)

Experience:

• 5Years: 4 years (Preferred)

Language:

• English (Preferred)

Location:

• Gurgaon, Haryana (Preferred)

Work Location: In person