Content Manager

Content Manager (Full-time, Remote)

RESPONSIBILITIES

• Develop and execute comprehensive content strategies that align with business objectives for both B2B and B2C audiences.
• Lead creative project management from initial brainstorming through final delivery, ensuring projects are completed on time, within budget, and meet quality standards.
• Create compelling written content including blog posts, social media copy, email campaigns, website content, case studies, whitepapers, and marketing collateral.
• Oversee visual content production including graphics, videos, infographics, and multimedia presentations.
• Collaborate with cross-functional teams including marketing, sales, product, and design to ensure content consistency and brand alignment.
• Analyze content performance metrics and use data-driven insights to optimize future content strategies.
• Maintain brand voice and visual identity across all content touchpoints.
• Plan and execute content calendars for multiple channels and platforms.
• Stay current with industry trends, emerging platforms, and best practices in content marketing and creative production.
• Conduct audience research to inform content strategy and ensure messaging resonates with target demographics.

REQUIREMENTS

• Bachelor's degree in Marketing, Communications, or related field.
• Minimum 4-6 years of experience in content creation and creative project management with demonstrated success in both B2B and B2C environments.
• Proficiency in content management systems, social media platforms, and digital marketing tools.
• Strong writing and editing skills with the ability to adapt tone and style for different audiences and channels.
• Familiarity with graphic design software such as Adobe Creative Suite (Photoshop, Illustrator, InDesign) and video editing tools.
• Knowledge of SEO best practices and content optimization techniques.
• Project management experience with ability to handle multiple projects simultaneously while meeting deadlines.
• Excellent communication and collaboration skills with the ability to work effectively with internal teams and external partners.
• Creative problem-solving abilities and a keen eye for visual design and brand aesthetics.
• Understanding of paid social media advertising and content promotion strategies.