Cold Email Specialist

Cold Email Specialist

Location: Kolkata Onsite

Shift: UK Shift

Salary: ₹40,000 to ₹50,000/-

About the Role

We are hiring for a UK-based client expanding their international business development team. This role is perfect for someone who enjoys communicating with global clients, researching new business opportunities, and crafting professional email conversations that open doors for the sales team.

This position offers the opportunity to work closely with an international company, learn modern lead generation methods, manage large-scale cold email campaigns, and grow quickly in a fast-paced environment.

Key Responsibilities

• Create professional, engaging, and conversion-focused email outreach communication
• Build full email sequences, nurture flows, and multi-step campaigns
• Run and maintain high-volume campaigns (minimum

  10,000+ emails per month

  )
• Conduct extensive research and scrape targeted leads from scratch using various tools
• Build, filter, and enrich prospect lists for the sales team
• Track and optimize

  CTR, open rates, bounce rates

  , reply rates and deliverability
• Warm up new domains and inboxes; ensure healthy deliverability
• Manage lead pipelines and outreach activity inside CRM tools
• Maintain organized logs of communication patterns, tests, and campaign results
• Collaborate with the UK team to schedule appointments and follow-ups
• Support the setup and smooth execution of email outreach campaigns
• Understand business offerings, customer pain points, and create compelling outreach scripts accordingly

Required Technical Skills (Must-Have)

• Hands-on experience with lead scraping tools and enrichment platforms
• Strong understanding of cold email infrastructure, including:

• SPF, DKIM, DMARC

  setup
• Inbox warm-up processes
• Domain health monitoring
• Ability to manage and optimize high-volume campaigns (10K+ emails/month)
• Experience with outreach tools such as:

• Apollo, Lusha, Smartlead, Lemlist, Instantly, Snov.io, SmartWriter, Zapier

  , etc.
• Strong grasp of deliverability metrics:

  CTR, open rate, bounce rate, spam rate

• Ability to write high-impact, personalized email templates and scripts
• Capability to understand product, target audience, and customer pain points, and position messaging creatively in multiple angles

General Skills

• Excellent written English with the ability to craft clear, confident communication
• Strong research ability and curiosity to explore new business opportunities
• Basic CRM usage knowledge (HubSpot, Pipedrive, Salesforce, etc.)
• Ability to work independently, stay organized, and maintain consistency in daily tasks
• High attention to detail and ability to analyze patterns in outreach responses

Preferred Skill

• Previous experience in lead generation, sales support, or cold outreach
• Familiarity with LinkedIn and industry directories for research
• Experience using email sending tools and automation systems
• Experience on platforms like Upwork or other freelance marketplaces is a plus

Qualifications

• Graduate degree preferred
• 1–3 years of experience in sales, research, lead generation, or B2B outbound communication

Why Join Us

• Competitive salary up to ₹50,000
• Direct collaboration with a UK-based team
• Exposure to global communication and sales processes
• Opportunity to scale expertise in email marketing and outbound lead generation
• Fast-growth role with clear performance-based advancement
• Chance to drive

  real, qualified leads

  and make a measurable impact