Chief Marketing Officer

🌟 Chief Marketing Officer – APAC (Consumer Brand)

Location:

Reports to:

Industry:

🧭 About the Role

As Chief Marketing Officer – APAC, you’ll lead the brand, growth, and customer engagement strategy for a globally recognized consumer brand across one of the most diverse and high-potential regions in the world. From Tokyo to Sydney, Jakarta to Seoul, you’ll drive market relevance and emotional resonance through cutting-edge campaigns, digital innovation, and meaningful sustainability storytelling.

🔍 Key Responsibilities

• Regional Strategy Leadership:

  Craft and execute a bold APAC marketing vision that aligns with global goals and celebrates regional diversity.

• Brand Stewardship:

  Elevate brand love and loyalty through powerful creative, consistent messaging, and cultural authenticity.

• Customer Insights & Innovation:

  Decode evolving consumer behaviors across APAC markets and use those insights to fuel innovation and personalization.

• Omni-Channel Marketing:

  Build seamless engagement across digital, retail, social, and experiential channels.

• Sustainability Storytelling:

  Position the brand as a lifestyle leader in environmental and social responsibility, tuned to regional values and regulatory frameworks.

• Team & Talent Development:

  Empower and grow a high-performing marketing organization across countries and cultures.

• Stakeholder Collaboration:

  Partner closely with regional leadership, commercial teams, influencers, and agency networks to unlock growth.

🎯 Qualifications

• 15+ years in senior marketing roles within consumer-facing industries (e.g., FMCG, retail, fashion, beauty, lifestyle, or tech)
• A track record of building beloved brands and driving business impact in multicultural environments
• Deep experience in at least 3 APAC markets, with regional leadership highly preferred
• Mastery of digital-first marketing, performance media, and customer data utilization
• Passion for purpose-led branding and sustainability narratives
• Strong leadership presence and ability to influence across global matrix structures

🚀 What We Offer

• Opportunity to define the future of a beloved global brand across the vibrant APAC region
• A mission-driven company committed to design, innovation, and sustainability
• A people-first culture and diverse, high-impact marketing team
• Competitive executive package with performance incentives and flexible locatio