Campaign Developer

The Communications Developer supports the Campaign Team by transforming marketing briefs—such as those from Open Access and other marketing units—into high‑quality, responsive HTML email templates within Engage Marketing Cloud. The role involves creating, updating, and troubleshooting HTML assets, as well as uploading, testing, and deploying email campaigns. The Communications Developer is also expected to work as a hybrid team member, developing skills in both campaign creation and list management, contributing to process improvement, and ensuring seamless campaign execution across Sage.

Key Accountabilities

• Build, edit, and maintain HTML email templates in Engage Marketing Cloud.

• Collaborate effectively with Marketing Communications (Marcomms) teams across Sage to support timely and accurate campaign execution.

• Provide additional HTML, web, and campaign‑related assistance as required.

• Upload, test, and deploy email campaigns through Engage.

• Support the Campaign Team by managing items in the open queue and providing backup coverage as needed.

• Work closely with Senior Campaign Developers and the Team Lead to prepare reports and escalate any challenges or blockers.

• Regularly review and update process documentation as part of continuous improvement efforts.

• Pick up and execute campaigns—including complex builds—from the open queue within defined timelines.

• Actively participate in team meetings, training sessions, and development initiatives assigned by the Manager or Team Lead.

• Attend meetings scheduled in US or UK time zones when required, demonstrating flexibility and global team collaboration.

• Contribute to workflow improvements by reducing passes, optimizing processes, and updating internal procedures.

• Complete hybrid training to build proficiency in both campaign development and list creation, and support in mentoring team members as needed.

Sage Management Competencies

Strategic Awareness

• Thinks strategically to support Sage’s long‑term vision.

• Applies analytical thinking to solve problems and leverage market insights for campaign execution.

• Utilizes Engage effectively for automated and complex journeys.

• Demonstrates strong alignment with Sage values and DEI initiatives.

Leading People

• Fosters a high‑performance, solution‑oriented team environment.

• Mentors new joiners and contributes to capability building.

• Sets clear expectations, shares feedback, and celebrates achievements.

Interpersonal Effectiveness

• Builds strong relationships by communicating with empathy and clarity.

• Listens actively to understand concerns and perspectives.

• Addresses and resolves conflicts constructively.

Results Orientation

• Motivates self and team to meet and exceed performance targets.

• Maintains high standards of quality and efficiency.

• Monitors progress and implements necessary improvements.

Demonstrates Personal Integrity

• Acts responsibly, reliably, and ethically.

• Builds trust through transparent, accountable actions.

• Takes ownership of decisions and outcomes.

Business Judgment

• Makes well‑informed decisions based on data and insight.

• Resolves issues efficiently and effectively.

• Helps bring clarity to processes and expected outcomes.

Effective Communication

• Communicates clearly in written and verbal forms.

• Shares information proactively across distributed teams.

• Applies strong planning, scheduling, and project management skills.

Accelerates Execution

• Completes tasks efficiently while maintaining quality.

• Addresses obstacles quickly to maintain workflow momentum.

• Continuously seeks to optimize processes through CI initiatives.

Works Effectively with Others

• Collaborates smoothly with internal teams and external ESP representatives.

• Troubleshoots technical issues related to tracking, implementation, and deployment.

• Contributes positively to team dynamics and shared objectives.

Functional Knowledge & Skills

• Strong written and verbal communication skills.

• Proficiency in HTML, CSS, XML, and responsive design techniques.

• Ability to test and troubleshoot across multiple browsers and email clients.

• Strong understanding of web design and user experience fundamentals.

• Working knowledge of SQL Server for data extraction and modification.

• Ability to create simple to complex automated email journeys.

Qualifications & Experience

• BCA or Graduate with a diploma in web development, data analytics, or related field; 0–1 year of experience in a marketing or technical role.

• Experience in email or data development, including familiarity with email campaign software (Engage Marketing Cloud preferred).

• Strong project and time‑management skills, including planning, scheduling, and critical thinking.

• Strong problem‑solving capabilities and ability to manage multiple priorities in a fast‑paced environment.

• Proficiency in testing and troubleshooting across browsers/email clients with strong UX sensibilities.

• Strong technical knowledge of HTML and CSS (including media queries).

Diversity, Equity, and Inclusion

At Sage we are committed to building a diverse and inclusive team that is representative of all sections of society and to sustaining a culture that celebrates difference, encourages authenticity, and creates a deep sense of belonging. We welcome applications from all members of society irrespective of age, disability, sex or gender identity, sexual orientation, color, race, nationality, ethnic or national origin, religion or belief as creating value through diversity is what makes us strong. As a business and as an organization with an increasingly agile workforce, we're open to flexible working arrangements where appropriate.