Business Development Manager

Grow Your Career as a Business Development Manager at Walnut Advertising

Location: Mumbai (Ghatkopar-based, with travel opportunities)  

Employment Type: Full-Time  

Compensation: ₹8-12 Lakh/Year + Performance-Driven Incentives  

Are You Ready to Lead BTL Growth with Vision and Vigor?

At Walnut Advertising, a Below-The-Line (BTL) agency in Mumbai, we design transformative campaigns for leading FMCG and pharmaceutical brands, delivering measurable impact (www.walnut.in). We seek an accomplished Business Development Manager to spearhead new business acquisition, harness BTL expertise, and embody a relentless go-getter spirit to propel our expansion.  

Key Responsibilities:

• Drive New Business Success: Generate 10-15 high-quality pitches per quarter, securing 3-5 new retainers in Year 1 to achieve a ₹50-75 Lakh revenue target.

• Showcase BTL Mastery: Craft compelling proposals for innovative BTL solutions—e.g., in-store activations, experiential marketing—tailored to FMCG/pharma challenges.

• Surpass Ambitions: Build and nurture a robust pipeline of prospective clients, outmanoeuvring competitors with strategic insights and persuasive presentations.

• Foster Collaboration: Partner with our Client Servicing team to ensure seamless client onboarding and unlock upsell potential.

• Lead with Impact: Represent Walnut at industry forums and trade shows, forging strategic connections with brand managers to accelerate growth.  

Candidate Profile:

• 4-6 years of experience in business development, sales, client servicing or account management, preferably within BTL advertising or the FMCG/ pharma sectors.

• Demonstrated success in acquiring new clients, evidenced by metrics such as ₹20 Lakh+ in secured contracts or 3+ retainer wins.

• Profound knowledge of BTL campaign dynamics and Indian consumer trends (e.g., Gen Z, rural markets).

• A go-getter with an unwavering drive to exceed targets, thrive in high-stakes environments, and cultivate lasting partnerships. 

• Exceptional communication and presentation skills, adept at engaging C-level stakeholders with confidence.  

• Based in Mumbai, with flexibility for travel to support geographic expansion.  

Why Join Walnut Advertising?

• Enjoy a competitive salary (₹8-12 Lakh/year) complemented by a performance-driven incentive plan: Earn 5% of new retainer value (e.g., ₹2.5 Lakh for a ₹50 Lakh win), with potential for quarterly bonuses.

• Shape groundbreaking BTL campaigns for top-tier FMCG/pharma brands within a dynamic, agile team.

• Thrive in a boutique agency poised for future growth across Delhi, Bangalore, and Tier 2/3 cities.  

Application Process:

Are you poised to redefine BTL business development? Apply via LinkedIn and send your resume and a concise note detailing your most impactful client acquisition to hr@walnut.in. Highlight your BTL expertise and go-getter achievements.

Explore our work at www.walnut.in.  

Join Us to Build a Legacy of BTL Excellence!

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