Business Development Manager – Digital Marketing

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About Optivana Digital

Optivana Digital is a leading digital marketing agency offering comprehensive solutions including Web Portal, SEO, SEM, Social Media Marketing, Content Marketing, and Performance Marketing. We partner with brands to drive measurable growth through innovative and data-driven strategies.

Role Overview

Business Development Manager

Key Responsibilities

• Identify and generate new business opportunities through networking, industry events, referrals, and cold outreach.
• Build and maintain strong relationships with clients, ensuring a deep understanding of their marketing needs.
• Develop and deliver persuasive sales presentations, proposals, and contracts.
• Collaborate with internal teams (Web Portal, SEO, PPC, Social Media, Content) to align solutions with client objectives.
• Achieve and exceed sales targets and revenue goals.
• Stay updated with industry trends, competitor offerings, and emerging digital marketing tools/techniques.
• Maintain a healthy sales pipeline and provide regular reporting to management.

Requirements

• Minimum 5 years of experience

  in Business Development / Sales within the digital marketing industry.
• Strong understanding of digital marketing services (Web Portal, SEO, SEM, Social Media, Email Marketing, etc.).
• Proven track record of meeting and exceeding sales targets.
• Excellent communication, negotiation, and presentation skills.
• Ability to build rapport and trust with senior-level decision-makers.
• Self-motivated, target-driven, and able to work independently.

Perks & Benefits

• Competitive salary package (₹5 LPA – ₹10 LPA) plus performance incentives.
• Opportunity to work with leading brands and innovative campaigns.
• Career growth in a fast-paced, results-driven environment.
• Flexible and collaborative work culture.