Business Development Executive

Job Title: Business Development Executive (B2B SaaS)

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About the Company:

Lynk247 is a comprehensive workforce management and productivity platform designed by Optimize Innovations to help businesses streamline operations, monitor performance, and enhance team collaboration. By combining tools for task management, time tracking, and activity monitoring into one intuitive system, Lynk247 empowers organizations to improve efficiency, accountability, and transparency across all levels. With real-time insights, Lynk247 enables teams—whether remote, hybrid, or on-site—to work smarter, stay organized, and achieve measurable results.

Role Overview:

As a Business Development Executive, you will be responsible for driving revenue growth by identifying new business opportunities, building strong client relationships, and promoting our SaaS solutions to small, mid-size, and large enterprises across India.

Key Responsibilities:

• Lead Generation:

  Identify and research potential clients using LinkedIn, online databases, industry events, and other lead-gen tools.

• Outbound Sales:

  Reach out to potential leads via cold calls, emails, and social media to set up product demos and discovery calls.

• Client Needs Analysis:

  Understand the client’s business needs and pain points to offer the right SaaS solution.

• Product Demos:

  Coordinate and deliver compelling product presentations with the help of the pre-sales or product team.

• Sales Funnel Management:

  Maintain an up-to-date CRM, track progress, follow up diligently, and close deals.

• Market Intelligence:

  Stay updated on industry trends, competitor offerings, and changes in the SaaS landscape relevant to the Indian market.

• Collaboration:

  Work closely with the marketing, product, and customer success teams to ensure a smooth onboarding and client satisfaction post-sale.

Required Skills & Qualifications:

• 6 Months to – 1 years of experience in business development/sales, preferably in B2B SaaS or technology-driven products.
• Proven ability to generate leads and close deals in the Indian B2B market.
• Strong communication, presentation, and interpersonal skills.
• Comfortable with CRM tools.
• Self-motivated, target-driven, and result-oriented.
• Bachelor’s degree in Business, Marketing, or a related field.

Preferred Qualifications:

• Experience selling to SMEs, startups, or enterprise clients in India.
• Prior experience in inside sales or outbound sales for a SaaS company.
• Knowledge of the Indian SaaS buying cycle and digital transformation trends.
• Familiarity with sales automation, email outreach tools, and B2B lead generation strategies.

What We Offer:

• Competitive salary with performance-based incentives.
• Opportunity to work in a high-growth SaaS company.
• Flexible work environment and supportive team culture.
• Learning and growth opportunities in sales, SaaS, and B2B tech.