Brand Strategist

Job Description

Position: Brand Strategist – Education Sector Location: Gurugram About Us Rite Angles Consulting is a niche brand and marketing consulting firm based in Gurugram. We work exclusively with Education Brands—including K-12 schools, universities, and edtech platforms—crafting strategic narratives and integrated marketing strategies that drive enrolments, elevate perception, and transform education experiences. With over two decades of sector expertise, we bring deep insight and bold creativity to every engagement. Who We’re Looking For We’re seeking a Brand Strategist with a strong creative foundation and sharp analytical abilities to develop compelling brand narratives for our clients in the education space. Education Requirement A degree in design, branding, or communication from a premier design institute such as NID, NIFT, MIT Institute of Design, Srishti, Pearl Academy , or similar top-tier design schools in India is mandatory . Key Responsibilities Develop differentiated, insight-led brand strategies tailored for education clients. Translate strategies into powerful brand stories across channels, including websites, brochures, social media, and admissions materials. Collaborate closely with creative teams and client stakeholders to maintain narrative and visual consistency. Monitor brand and marketing performance metrics and recommend strategic adjustments. Required Skills & Experience Prior experience in a creative agency or branding consultancy is a must. Proven ability to synthesize research into strategic direction. Strong written and verbal communication skills; confident client presenter. Exposure to branding and consumer psychology. Able to manage multiple client accounts and deadlines with agility. Why Join Us? Work at the intersection of creativity, strategy, and impact in the education sector. Be part of a close-knit, founder-led team with high ownership and learning opportunities. A culture that values ideas, initiative, and storytelling. Show more Show less