Position: Brand Strategist – Education Sector Location: Gurugram About Us Rite Angles Consulting is a niche brand and marketing consulting firm based in Gurugram. We work exclusively with Education Brands—including K-12 schools, universities, and edtech platforms—crafting strategic narratives and integrated marketing strategies that drive enrolments, elevate perception, and transform education experiences. With over two decades of sector expertise, we bring deep insight and bold creativity to every engagement. Who We’re Looking For We’re seeking a Brand Strategist with a strong creative foundation and sharp analytical abilities to develop compelling brand narratives for our clients in the education space. Education Requirement A degree in design, branding, or communication from a premier design institute such as NID, NIFT, MIT Institute of Design, Srishti, Pearl Academy , or similar top-tier design schools in India is mandatory . Key Responsibilities Develop differentiated, insight-led brand strategies tailored for education clients. Translate strategies into powerful brand stories across channels, including websites, brochures, social media, and admissions materials. Collaborate closely with creative teams and client stakeholders to maintain narrative and visual consistency. Monitor brand and marketing performance metrics and recommend strategic adjustments. Required Skills & Experience Prior experience in a creative agency or branding consultancy is a must. Proven ability to synthesize research into strategic direction. Strong written and verbal communication skills; confident client presenter. Exposure to branding and consumer psychology. Able to manage multiple client accounts and deadlines with agility. Why Join Us? Work at the intersection of creativity, strategy, and impact in the education sector. Be part of a close-knit, founder-led team with high ownership and learning opportunities. A culture that values ideas, initiative, and storytelling. Show more Show less
Candidate will be responsible for setting-up and executing Digital Marketing campaigns on Google Ads, Meta and Linked-in. After campaigns have been launched, you will extract and analyze data across multiple channels - and ensure campaigns are continuously tracked and optimized. This is a full time on-site position. Out-station candidates need not apply (unless willing to relocate at very short notice) Responsibilities In-depth knowledge of setting-up, optimizing and monitoring digital marketing campaigns on Facebook/ IG, Google Ads, Linked-in etc Clearly understand client needs and implement digital marketing campaigns on various platforms Maneuver digital marketing campaigns through all areas of the project life cycle Website management using Google -Webmaster & Analytics Understanding of SEO processes Provide analytical reporting of campaigns to stakeholders Qualifications Bachelor's degree or equivalent Google Ads Search, Display, Creative certification Meta Ads certification Fluency in Microsoft Office suite (Outlook, Excel, Word, PowerPoint, etc.) Experience with SEO and SEM Strong written, verbal and collaboration skills Show more Show less
Candidate will be responsible for setting-up and executing Digital Marketing campaigns on Google Ads, Meta and Linked-in. After campaigns have been launched, you will extract and analyze data across multiple channels - and ensure campaigns are continuously tracked and optimized. This is a full time on-site position. Out-station candidates need not apply (unless willing to relocate at very short notice) Responsibilities In-depth knowledge of setting-up, optimizing and monitoring digital marketing campaigns on Facebook/ IG, Google Ads, Linked-in etc Clearly understand client needs and implement digital marketing campaigns on various platforms Maneuver digital marketing campaigns through all areas of the project life cycle Website management using Google -Webmaster & Analytics Understanding of SEO processes Provide analytical reporting of campaigns to stakeholders Qualifications Bachelor's degree or equivalent Google Ads Search, Display, Creative certification Meta Ads certification Fluency in Microsoft Office suite (Outlook, Excel, Word, PowerPoint, etc.) Experience with SEO and SEM Strong written, verbal and collaboration skills
As a Senior Brand Strategist in the Education Sector at Rite Angles Consulting, a niche brand and marketing consulting firm in Gurugram, you will have the opportunity to work exclusively with Education Brands including K-12 schools, universities, and edtech platforms. Your role will involve crafting strategic narratives and integrated marketing strategies that drive enrollments, elevate perception, and transform education experiences. With over two decades of sector expertise, our firm brings deep insight and bold creativity to every engagement. We are looking for a talented individual who possesses a strong creative foundation and sharp analytical abilities to develop compelling brand narratives for our clients in the education space. A degree in design, branding, or communication from a premier design institute such as NID, NIFT, MIT Institute of Design, Srishti, Pearl Academy, or similar top-tier design schools in India is mandatory for this role. Your key responsibilities will include developing differentiated, insight-led brand strategies tailored for education clients, translating these strategies into powerful brand stories across various channels, collaborating closely with creative teams and client stakeholders to maintain narrative and visual consistency, and monitoring brand and marketing performance metrics to recommend strategic adjustments. The ideal candidate will have prior experience in a creative agency or branding consultancy, a proven ability to synthesize research into strategic direction, strong written and verbal communication skills, exposure to branding and consumer psychology, and the ability to manage multiple client accounts and deadlines with agility. Joining our team will allow you to work at the intersection of creativity, strategy, and impact in the education sector. You will be part of a close-knit, founder-led team that offers high ownership and learning opportunities. Our culture values ideas, initiative, and storytelling, providing you with a dynamic and rewarding work environment.,
Experience: 5+ years in brand communication, content, and creative direction Rite Angles is a brand and growth strategy consulting firm that partners with leading education and consumer brands across India and international markets. We help organizations unlock their brand story, strengthen visibility, and drive sustainable growth. We are looking for a Creative Lead who can bring strong storytelling, sharp brand communication, and innovative content strategies to our clients. This role is ideal for someone who thrives at the intersection of brand strategy, creative communication, and content execution , with an eye for detail and design. Key Responsibilities Content Strategy & Creation Conceptualize and execute compelling content strategies for web, social, video, print, and marketing campaigns. Script engaging content for brand films, campaigns, school profiles, and digital storytelling. Lead copywriting across performance marketing, product collaterals, website content, brochures, and presentations. Brand Aesthetic & Communication Define and maintain a consistent brand voice and visual narrative across platforms. Ensure high-quality, brand-aligned creative outputs for campaigns, photoshoots, and digital assets. Collaborate with design, strategy, and client teams to translate brand values into impactful communication. Social Media & Campaigns Own the creative direction for social media (Instagram, LinkedIn, YouTube, Facebook, etc.). Create engaging content formats (posts, reels, scripts, narratives) that drive both engagement and conversions. Stay updated on content trends, consumer insights, and optimize creatives based on performance. Brand Voice & Storytelling Build and evolve unique brand voices for multiple clients. Create tone-of-voice guides and brand storytelling frameworks for long-term brand consistency. Craft narratives that differentiate and elevate client brands in competitive markets. Team Collaboration & Leadership Manage and mentor a small team of designers, writers, and freelancers. Work closely with strategy, marketing, and client servicing teams to deliver high-impact campaigns. Provide creative direction and ensure outputs meet strategic and aesthetic goals. What We’re Looking For 5–8 years of experience in creative/content/brand communication roles. Strong portfolio showcasing brand campaigns, storytelling, and digital-first content. Excellent copywriting, scriptwriting, and creative ideation skills. Strong understanding of social media trends, design sensibilities, and consumer psychology. Ability to juggle multiple projects across diverse sectors (education, consumer brands, lifestyle). A collaborative, detail-oriented, and self-driven professional who enjoys working in a dynamic consulting setup. Why Join Rite Angles? Work with a wide portfolio of exciting education and consumer brands. Be part of a small, growing team where your creativity directly shapes outcomes. Opportunity to lead and grow the creative function in a strategy-first environment. Flexible, collaborative, and impact-driven work culture.
As a Brand Strategist at Rite Angles Consulting, a niche brand and marketing consulting firm specializing in the Education Sector based in Gurugram, your primary responsibility will be to develop compelling brand narratives for our clients in the education space. With over two decades of experience working exclusively with Education Brands, including K-12 schools, universities, and edtech platforms, we focus on crafting strategic narratives and integrated marketing strategies that drive enrollments, elevate perception, and transform education experiences. To excel in this role, you must possess a degree in design, branding, or communication from a premier design institute such as NID, NIFT, MIT Institute of Design, Srishti, Pearl Academy, or similar top-tier design schools in India. Your key responsibilities will include developing insight-led brand strategies tailored for education clients, translating these strategies into powerful brand stories across various channels, collaborating closely with creative teams and client stakeholders to maintain narrative and visual consistency, and monitoring brand and marketing performance metrics to recommend strategic adjustments. The ideal candidate for this position will have prior experience in a creative agency or branding consultancy, a proven ability to synthesize research into strategic direction, strong written and verbal communication skills with confident client presentation abilities, exposure to branding and consumer psychology, and the capability to manage multiple client accounts and deadlines with agility. By joining our team, you will have the opportunity to work at the intersection of creativity, strategy, and impact in the education sector. You will be part of a close-knit, founder-led team that values high ownership and learning opportunities, fostering a culture that appreciates ideas, initiative, and storytelling.,