B2B Sales Executive

We are seeking a dynamic and results-driven B2B Sales Executive with strong knowledge of HoReCa (Hotel, Restaurant, Café) ingredients to join our team. The ideal candidate will be responsible for identifying business opportunities, building and maintaining strong client relationships, and driving sales growth in the HoReCa segment.

Key Responsibilities:

• Identify and target potential HoReCa clients including hotels, restaurants, cafés, catering companies, and institutional kitchens.
• Promote and sell a range of specialty food and beverage ingredients to B2B customers.
• Develop and maintain strong, long-term customer relationships to ensure repeat business and customer loyalty.
• Conduct regular market visits to understand customer requirements, gather competitive intelligence, and identify new business opportunities.
• Provide product knowledge training and usage support to chefs, purchase managers, and F&B decision-makers.
• Negotiate pricing, payment terms, and contracts within company guidelines.
• Achieve monthly, quarterly, and annual sales targets.
• Coordinate with internal teams (procurement, logistics, quality) to ensure timely delivery and customer satisfaction.
• Stay updated on industry trends, new ingredient innovations, and competitor activity.
• Prepare and submit accurate sales reports, forecasts, and market feedback.

Qualifications & Skills:

• Bachelor’s degree in Business, Marketing, Hotel Management, Food Technology, or a related field.
• 2–5 years of experience in B2B sales within the HoReCa sector (ingredients, food service, or hospitality supply industry preferred).
• Strong knowledge of HoReCa ingredient categories (e.g., sauces, spices, bakery supplies, beverages, dairy, frozen foods, etc.).
• Excellent communication, negotiation, and presentation skills.
• Self-motivated, target-driven, and customer-focused.
• Proficiency in MS Office and CRM systems.
• Willingness to travel extensively within assigned region.

Key Competencies:

• Relationship building & networking
• Result orientation & closing skills
• Market awareness and business acumen
• Problem-solving and adaptability
• Passion for food & hospitality industry

Benefits:

• Competitive salary + incentives/commission structure
• Travel & communication allowance
• Opportunity to work with leading brands and premium ingredient portfolios
• Training & career growth opportunities

Job Types: Full-time, Permanent

Pay: ₹9,556.75 - ₹34,267.46 per month

Benefits:

• Cell phone reimbursement
• Health insurance

Work Location: In person

Speak with the employer
+91 9878824608