Assistant Manager sales - Hydraulics Cylinder

Role & responsibilities

• Business Development:

• Identify, prospect, and acquire new B2B customers in the construction, mining, agriculture, and industrial equipment sectors.
• Develop a deep understanding of customers technical and commercial requirements to offer tailored hydraulic solutions.
• Prepare and present technical and commercial proposals.

• Sales Management:

• Achieve monthly, quarterly, and annual sales targets.
• Handle end-to-end sales cycles from enquiry generation to order closure and payment collection.
• Manage key accounts and maintain long-term partnerships with OEM clients.

• Market & Competitor Analysis:

• Conduct regular market research to identify emerging trends, new projects, and competitive activities.
• Suggest pricing strategies and promotional activities based on market intelligence.

• Coordination & Support:

• Work closely with design, production, and quality teams to ensure timely and accurate order execution.
• Provide feedback to internal teams for continuous product improvement and customer satisfaction.

• Reporting & Documentation:

• Maintain updated customer data, quotations, and order tracking in CRM / ERP systems.
• Submit regular reports on sales performance, forecast, and pipeline.

Preferred candidate profile

• Strong technical understanding of hydraulic components and applications.
• Proven track record in B2B industrial product sales.
• Excellent communication, negotiation, and presentation skills.
• CRM management and sales forecasting capability.
• Customer-centric approach with high accountability and follow-up discipline.
• Willingness to travel frequently across regions.
• Export sales (international OEMs) or domestic market

KPI:

• Sales revenue vs. target achievement
• New customer acquisition
• Customer retention and satisfaction rate
• On-time quotation and order closure ratio
• Gross margin contribution