Area Sales Manager

Job Title : Area Sales Manager (ASM)

About the Company:

Key Responsibilities:

• Execute daily field visits to build and maintain relationships with retailers, distributors, and salon partners.
• Achieve monthly and quarterly sales targets in the assigned territory.
• Generate new leads, expand the customer base, and increase product penetration.
• Ensure product availability, visibility, and proper placement in retail stores.
• Coordinate with the Area Sales Manager for order processing, scheme implementation, and promotional activities.
• Collect and report competitor information, market trends, and customer feedback.
• Ensure timely collection of payments and resolve order-related issues.

Key Requirements:

• 5 to 15 years of

  field sales experience

  in the

  FMCG, Beauty, Cosmetic, or Personal Care

  industry.
• Strong understanding of retail sales, distribution channels, and market coverage.
• Goal-oriented, energetic, and capable of working independently in a target-driven environment.
• Good communication and interpersonal skills.
• Willingness to travel extensively within the assigned territory.

Preferred Qualifications:

• Graduate in any discipline (Sales/Marketing specialization preferred)
• Basic knowledge of MS Excel and reporting
• Experience in launching new products is a plus

Salary:

• Competitive salary + Travel Allowance + Incentives based on performance

• Competitive salary based on experience and role
• Performance-based incentives (monthly/quarterly)
• Travel allowance or reimbursement for fieldwork
• Sales bonus & special rewards for top performers
• Annual appraisal & structured growth opportunities
• Work-life balance support and understanding work culture

• Health insurance coverage

  for employee well-being