Job Description : Job Purpose: The Area Sales Manager (ASM) - General Trade Sales will be responsible for managing sales operations within a specific geographical area. The ASM will work closely with the Regional Sales Manager to execute sales strategies, ensure effective distribution, and maintain strong relationships with retailers and distributors. Key Responsibilities: Develop and execute area-specific sales strategies to achieve sales targets. Manage and expand relationships with key distributors, retailers, and business partners in the area. Coordinate with the marketing and logistics teams to ensure product availability and visibility. Conduct market visits and maintain a high level of presence within the area. Monitor competitor activities and provide feedback to the management team. Prepare and present regular sales reports to the Regional Sales Manager. Train and support sales executives to maximize performance and achieve targets. Qualifications & Skills: 5+ years of experience in sales, with a focus on general trade or distribution channels. Strong communication, leadership, and relationship-building skills. Ability to analyze sales trends and adjust strategies accordingly. Experience in the eyewear, retail, or consumer goods industries is preferred. Strong local market knowledge and network.

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Area Sales Manager - General Trade South

Madurai, Tiruppur, Salem, Chennai, Tiruchirapalli, Coimbatore

5.0 - 10.0 yrs

INR 12 - 16 Lacs

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Area Sales Manager - General Trade South

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