Application Specialist

Role Overview: As a Marketing Analyst at our company, you will play a crucial role in understanding key competitors and customer groups, identifying critical customer needs, providing feedback to marketing leadership, and contributing to the construction of the marketing plan. You will also need to have a good grasp of budget management principles, marketing segmentation, targeting, and positioning. Additionally, you will be the subject matter expert for relevant products and support various sales and marketing initiatives throughout the year. Key Responsibilities: - Understand key competitors and customer preferences - Identify critical customer needs and provide feedback - Assist in constructing the marketing plan - Support sales training programs and initiatives - Promote on-label use of products and maintain pricing strategies - Track results using appropriate scorecards and KPIs - Share customer satisfaction trends with the sales team Qualifications Required: - Bachelor's degree - 1+ years of work experience Additional Company Details: Stryker is a global leader in medical technologies dedicated to enhancing healthcare outcomes. Specializing in MedSurg, Neurotechnology, Orthopaedics, and Spine products and services, Stryker impacts over 150 million patients annually. Preferred Qualifications: - MBA preferred - Excellent presentation and interpersonal communication skills - Strong analytical and problem-solving abilities - Capacity to manage multiple projects within established timelines - Ability to influence without formal authority - Proficiency in Microsoft Office tools (Excel, Word & PowerPoint),