Analytics Specialist

GA4 & GTM Expert

📍 Location: JMD Megapolis, Sector 48, Gurugram

🕒 Experience: 6 months – 2 years | Full-Time

Role Overview

We’re looking for a skilled and proactive Web Analytics Specialist with hands-on experience in:

• Google Analytics (GA4)
• Google Tag Manager (GTM)
• Familiarity with dataLayer

You will be responsible for implementing, testing, and optimizing end-to-end analytics solutions across web, Android, and iOS platforms.

Key Responsibilities

• Set up and configure GA4 and GTM for websites and mobile apps.
• Collaborate with developers to ensure accurate tagging and data collection.
• Conduct thorough testing and QA of analytics implementations.
• Translate business requirements into actionable tracking strategies.
• Use AI tools to streamline reporting, analysis, and automation tasks.
• Communicate insights clearly to internal teams and clients.
• Design and maintain dashboards in Looker Studio and Power BI.

Required Skills

• 6 Months –2 years of experience in digital analytics implementation and reporting.
• Strong understanding of web and mobile tracking methodologies.
• Strong knowledge of pixel implementation and testing.
• Familiarity with dataLayer, event tracking, and debugging tools
• Understanding of attribution models and conversion optimization.
• Familiarity with AI tools (e.g., ChatGPT, Google Gemini, automation platforms).
• Excellent verbal and written communication skills.
• Ability to work independently and manage multiple projects.

Preferred Qualifications

• Knowledge of JavaScript and mobile SDKs for analytics.
• Certification in Google Analytics or GTM (Google Tag Manager)
• Experience with server-side tagging and advanced GTM setups.
• Knowledge of consent mode, data privacy compliance, and analytics governance.

Important Note

❌ Data Analysis (Python, SQL)

❌ Machine Learning

❌ Tableau / Power BI

❌ Python Libraries

❌ Data Scientist

Please do NOT apply.

This role is focused on marketing analytics implementation and tracking, not data science or BI.