Analyst-Risk Management

0 - 2 years

2 - 4 Lacs

Posted:3 days ago| Platform: Naukri logo

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Job Type

Full Time

Job Description

In this role, the incumbent will be part of US Consumer Marketing Analytics & Investment Services team. He / She will focus on strategy around life-time value assessment across acquisition channels and capabilities. The team works in close collaboration with Product, Marketing, Finance and other partners across BUs. The incumbent will work towards creating and owning best in class framework to evaluate & rationalize consumer profitability in prospecting ecosystem which will be foundational to enhance our targeting strategies and funding decisions while accomplishing our revenue efficiency goals. This role requires candidates with analytical bent of mind and exceptional quantitative and problem-solving skills. Prior experience in analytics roles is desirable.

Responsibilities:

  • Perform in-depth data analysis to understand acquisition & customer dynamics and derive actionable insights to drive revenue for US consumer business.
  • Develop deep understanding of consumer profitability (Life-Time Value) and acquisition landscape.
  • Identify opportunities to enhance accuracy of Customer Life-Time value and implement solutions
  • Evaluate impact on business of different strategies/initiatives and generate insights and recommendations.
  • Closely monitor behavioral performance of acquisitions/customer channels and identify driving factors behind ROI and efficiency trends.
  • Collaborate with Marketing, Finance and Product teams to plan and prioritize various initiatives.
  • Continuously broaden and strengthen knowledge of analytical methods and tools to further evolve our analytical practices.
  • Centralize and standardize Consumer Economics practice maximizing synergies across the broader acquisition team.

Minimum Qualifications:

  • Degree in engineering, mathematics, statistics or finance combined with a master s or other secondary professional qualification from top tier institutes.
  • 0 to 2 years of relevant analytics experience.
  • Strong analytical and problem-solving skills. Ability to be proactive, think quickly and make critical decisions regarding high visibility deliverables with tight timelines.
  • Strong ability to drive results; self-starter.
  • Strong interpersonal, written and verbal communication skills.
  • Experience in programming languages like Big Query, Hive, SQL, SAS, Python etc.
  • Proficient in MS Office especially excel and PowerPoint.

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AMERICAN EXPRESS logo
AMERICAN EXPRESS

Financial Services

New York NY

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