Youtube Manager

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About Terratern

Role Overview

Key Responsibilities

• Develop and execute a comprehensive YouTube strategy to enhance brand awareness, increase audience engagement, and foster subscriber growth.
• Manage the day-to-day operations of the YouTube channel, including uploading videos, optimizing content for search, and ensuring consistency in brand messaging.
• Collaborate with content creators, marketing, and social media teams to create compelling video content aligned with the company’s goals.
• Analyze YouTube analytics to track channel performance and optimize video content based on data-driven insights.
• Develop and implement strategies to improve video SEO, enhance discoverability, and increase viewer retention.
• Monitor and respond to comments, messages, and other audience interactions to foster community engagement.
• Stay current with YouTube trends, algorithm changes, and best practices to ensure the channel’s growth and success.
  

KPI (Key Performance Indicators)

• Growth in YouTube subscribers and overall channel performance
• Engagement rates (likes, comments, shares) on videos
• Video view counts and audience retention metrics
• Successful optimization of video SEO and improved discoverability
• Timeliness and quality of video content uploads
• Positive feedback and interaction from the YouTube community
  

Eligibility

• Proven experience managing a YouTube channel or in a similar digital marketing role
• Strong understanding of YouTube’s algorithms, SEO, and best practices for content optimization
• Excellent video editing and content creation skills. with proven long-form storytelling
• Proficiency in YouTube Analytics and other video performance tools
• Ability to create compelling video content and strategies that resonate with target audiences
• Strong communication and collaboration skills to work with multiple teams
• Creative mindset with a passion for growing an online community
  

Why Join Terratern

• Impactful Work: Help share our global mobility mission with the world by creating meaningful and engaging video content.
• Professional Growth: Gain valuable experience in digital content management while staying ahead of the latest YouTube trends and tools.
• Entrepreneurial Culture: Take ownership of the YouTube channel and experiment with new content ideas to drive growth.
• Collaborative Environment: Work alongside passionate professionals who value teamwork, creativity, and innovation.