Trade Marketing Executive

We are looking for a dynamic and result-oriented Trade Marketing Executive to plan, execute, and monitor trade marketing strategies. The ideal candidate will drive sales growth, boost brand visibility, and build strong trade partnerships to strengthen our market presence.
Location- Agra

Key Responsibilities

• Develop and execute trade marketing plans aligned with sales objectives.
• Build and maintain strong relationships with distributors, retailers, and trade partners.
• Plan and manage in-store promotions, brand activations, and visibility campaigns.
• Ensure brand guidelines and POSM materials are effectively implemented at retail touchpoints.
• Collaborate with the sales team to drive channel-specific growth and revenue.
• Track and analyze the ROI and effectiveness of trade marketing activities.
• Monitor competitor activities and market trends to identify new opportunities.
• Prepare and present regular reports on campaign performance and outcomes.

Requirements & Qualifications

• Bachelor’s degree in Business Administration, Marketing, or related field.
• 2–5 years of relevant experience in Trade Marketing (FMCG / Publishing / Retail preferred).
• Strong communication, negotiation, and interpersonal skills.
• Proficiency in MS Office (Excel, PowerPoint, Word).
• Creative, proactive, and able to manage multiple projects independently.
• Strong analytical mindset with attention to detail and market awareness.

Mandatory Skills

Trade Marketing | In-store Promotions | Events | Sales Coordination | MS Office

Job Type: Full-time

Pay: ₹200,000.00 - ₹300,000.00 per year