Technical Content Writer

Job Role: Content Writer

Job Location: Ludhiana

Experience Required: 1-6 Years

Responsibilities:·

• Develop high-quality, engaging, and informative content for websites, blogs, articles, social media, and other digital platforms.·
• Conduct thorough research on industry-related topics to ensure accuracy and relevance of content.· Optimize content for search engines by incorporating relevant keywords and following SEO best practices.·
• Write clear, concise, and compelling copy that aligns with brand guidelines and target audience preferences.·
• Collaborate with the marketing team to develop content strategies and campaigns that drive traffic, engagement, and conversions.· Edit and proofread content to ensure grammatical correctness, clarity, and consistency.·
• Stay updated on industry trends, technology advancements, and SEO algorithms to enhance content effectiveness.·
• Use analytics tools to track content performance, analyze user engagement metrics, and identify areas for improvement.·
• Communicate with stakeholders to understand content requirements, objectives, and feedback.· Continuously brainstorm and generate new ideas for content creation to attract and retain audience interest.·
• Work closely with designers, developers, and subject matter experts to produce multimedia content that complements written materials.
• Adhere to deadlines and manage multiple projects simultaneously while maintaining a high level of quality and attention to detail.

Must-Have Skills:·

• Proficiency in technical writing with the ability to simplify complex concepts for a non-technical audience.
• Strong understanding of SEO principles and experience in optimizing content for search engines.
• Excellent command of grammar, punctuation, and syntax with impeccable writing and editing skills.
• Ability to conduct thorough research and gather information from reliable sources.
• Familiarity with content management systems (CMS) and basic HTML for formatting.
• Attention to detail and adherence to style guides and brand voice.
• Time management skills to meet tight deadlines and prioritize tasks effectively.
• Collaboration and communication skills to work with cross-functional teams and subject matter experts.

Good-to-Have Skills:·

• Experience with keyword research tools and analytics platforms like Google Analytics.
• Knowledge of current trends and best practices in content marketing and digital publishing.
• Basic graphic design skills for creating visuals to accompany written content.
• Familiarity with technical tools and software relevant to the industry.
• Ability to adapt writing style for different audiences and platforms.
• Understanding of UX/UI principles to create user-friendly content.
• Experience in creating multimedia content such as videos, infographics, and podcasts.
• Certification or coursework in technical writing, SEO, or content marketing.

Education Required:

• B.Tech/B.E. in Computers, BCA, BSCIT, and MBA (Sales & Marketing)·
• PG: MCA in Computers, MS/M.Sc (Computer Science)

Job Types: Full-time, Permanent

Pay: ₹20,000.00 - ₹30,000.00 per month

Benefits:

• Leave encashment
• Paid time off
• Work from home

Work Location: In person