Sr. SEO

What We Offer:

What You’ll Be Doing:

• Conduct in-depth competitive analysis to uncover new SEO opportunities, keywords, and market trends for the business vertical.
• Plan, implement, and monitor SEO strategies that improve keyword rankings, organic traffic, and qualified lead generation.
• Collaborate with developers and UX designers to implement technical and structural website improvements that support SEO objectives.
• Manage and optimize on-page and off-page SEO, including content creation strategies and high-quality backlink acquisition.
• Perform regular technical SEO audits and ensure compliance with the latest search engine algorithm updates and best practices.
• Analyze performance using tools such as Google Analytics, Search Console, SEMrush, Ahrefs, and Screaming Frog.
• Work in tandem with paid media specialists to support Google Ads campaigns, especially around keyword targeting and landing page optimization.
• Develop and manage remarketing campaigns using tools such as AdRoll to re-engage website visitors and nurture leads.
• Stay updated on SEO, SEM, and remarketing trends to keep the company’s strategy competitive and innovative.
• Collaborate with content teams to ensure SEO-friendly content and blog strategy aligned with targeted keywords and funnel stages.
• Mentor junior SEO staff and contribute to growing a high-performance SEO team.
• Clearly communicate plans, priorities, and results to stakeholders and senior leadership.
• Generate client centric and result oriented monthly Reports using SEMrush and Google Analytics data.

What We Expect You To Have:

• Minimum 5 years of experience in SEO, with proven success in lead generation and inbound marketing.
• Hands-on experience with Google Ads and a good understanding of how paid and organic search can work together for holistic visibility.
• Familiarity with remarketing tools.
• Strong analytical skills and proficiency with key SEO/SEM tools: Google Search Console, Google Analytics, SEMrush, Ahrefs, Screaming Frog, Moz, etc.
• Demonstrated ability to conduct competitor research and apply insights to strategy.
• Experience with CMS platforms (e.g., WordPress, Web flow) and working knowledge of HTML/CSS.
• Excellent verbal and written communication skills, with the ability to explain SEO/SEM strategies to both technical and non-technical stakeholders.
• Strong project management and organizational skills.
• Prior experience in ecomm websites and service-led industries is a strong advantage.

Preferred Experiences:

• Certifications in Google Ads, SEO, or Google Analytics.
• Understanding of conversion rate optimization (CRO) techniques and A/B testing tools.
• Experience with international SEO strategy.
• Previous experience managing or mentoring SEO teams.