Sr. SEO Analyst

Job Title: Senior SEO Analyst

Location: Kolkata, India
Experience Required: 2–3 Years
Job Type: Full-Time (On-site)
Industry: Digital Marketing / Advertising / IT Services

About the Role:

We are seeking a talented and results-driven Senior SEO Analyst to join our digital marketing team. The ideal candidate will have a strong understanding of search engine algorithms, hands-on experience in both on-page and off-page SEO, and a passion for staying ahead of industry trends. You will play a key role in developing and executing SEO strategies that improve organic rankings, drive targeted traffic, and generate measurable business results.

Key Responsibilities:

• Conduct comprehensive keyword research, competitor analysis, and SEO audits.
• Plan and execute on-page optimization strategies, including metadata, internal linking, schema markup, and content enhancement.
• Develop and implement effective off-page strategies including link building, outreach, and local SEO.
• Optimize websites for core web vitals, crawlability, and overall technical performance.
• Track, report, and analyze website analytics, ranking reports, and KPIs using tools like Google Analytics, Google Search Console, SEMrush, Ahrefs, etc.
• Collaborate with content, design, and development teams to execute SEO-friendly changes.
• Stay updated with the latest SEO trends, algorithm updates, and best practices.
• Provide detailed performance reports, insights, and growth recommendations.

Required Skills and Qualifications:

• 2–3 years of proven SEO experience in a digital marketing agency or in-house SEO role.
• Solid understanding of SEO tools such as Google Search Console, GA4, SEMrush, Ahrefs, Screaming Frog, etc.
• Strong knowledge of search engine algorithms and ranking factors.
• Hands-on experience in technical SEO and content optimization.
• Excellent communication, analytical, and reporting skills.
• Basic understanding of HTML/CSS and WordPress or other CMS platforms is a plus.

Nice to Have:

• Experience with Local SEO, YouTube SEO, or eCommerce platforms (Shopify, WooCommerce).
• Understanding of Google Tag Manager and basic tracking implementations.
• Knowledge of AI tools for SEO content generation and optimization.

Perks & Benefits:

• Competitive salary based on experience.
• Friendly work environment with growth opportunities.
• Performance-based incentives.
• Exposure to a wide range of industries and clients.

How to Apply:

Please send your updated resume, along with relevant work samples or case studies (if available) to hr@promotedge.com

Job Types: Full-time, Permanent

Pay: From ₹15,000.00 per month

Work Location: In person

Expected Start Date: 01/08/2025