Sr. SEO Analyst

About Company

At The Mom Store, we are building purpose-driven lifestyle brands for women and families. We are looking for a results-driven SEO Analyst/Executive who is not only strong in SEO fundamentals but also well-versed in AI tools like ChatGPT to optimize content strategy, speed up workflows, and deliver measurable growth in organic visibility.

Key Responsibilities

• Develop and implement effective on-page, off-page, and technical SEO strategies.
• Perform regular keyword research, competitor analysis, and content gap identification.
• Optimize website structure, internal linking, and site performance to improve rankings.
• Track, analyze, and report SEO performance using Google Analytics, Search Console, SEMrush, Ahrefs, or similar tools.
• Collaborate with the content and marketing team to ensure SEO best practices are integrated across all platforms.
• Leverage ChatGPT and other AI tools for:
• Generating SEO-friendly content outlines and drafts.
• Automating keyword clustering and meta tag suggestions.
• Enhancing content ideation, FAQs, and schema recommendations.
• Stay updated on the latest SEO and AI trends, Google algorithm updates, and industry best practices.

Requirements

• 2–3 years of proven experience as an SEO Analyst/Executive.
• Strong understanding of SEO fundamentals: keyword research, on-page, off-page, and technical optimization.
• Proficiency in SEO tools (Google Analytics, GSC, SEMrush, Ahrefs, Screaming Frog, etc.).
• Hands-on experience in content optimization and link-building strategies.
• Familiarity with ChatGPT / AI-powered SEO workflows (prompting for keyword analysis, meta descriptions, content expansion, etc.).
• Basic knowledge of HTML/CSS, WordPress, Shopify, or other CMS platforms is a plus.
• Strong analytical, problem-solving, and communication skills.

Job Types: Full-time, Permanent

Pay: ₹30,000.00 - ₹45,000.00 per month

Benefits:

• Food provided
• Paid sick time
• Provident Fund

Application Question(s):

• Are you an Immediate Joiner?
• What is your Expected CTC?
• How many years of experience you have?