Sr. Lead Generation Executive - IT Services

About the Role:

Lead Generation Specialist

onsite role

Key Responsibilities:

• Cold Calling & Prospecting:

• Engage with potential leads via cold calls, emails, and social selling tactics to generate interest in company products/services.
• Identify key decision-makers and introduce them to the company’s offerings.
• Maintain a pipeline of prospects by building relationships and gathering relevant information to qualify leads.

• Lead Nurturing & Qualification:

• Follow up on leads generated by marketing campaigns and cold calling efforts.
• Qualify prospects based on needs, budget, and decision-making processes.
• Develop and maintain long-term relationships with key prospects, moving them through the sales funnel.

• Sales & Market Research:

• Conduct research on potential clients in the UK and US markets.
• Gather data on competitors, market trends, and industry developments.
• Leverage CRM tools to manage leads, track communication, and report on progress.

• Collaboration with Sales Team:

• Work closely with the sales team to schedule meetings, product demos, and discussions with qualified prospects.
• Assist in the preparation of sales pitches and presentations tailored to the client's needs.

• Target Achievement:

• Meet or exceed daily/weekly/monthly lead generation and conversion targets.
• Report on key metrics like call volumes, lead quality, conversion rates, etc.

Required Skills and Experience:

• Experience:

• Minimum of 2 to 5 years of experience in lead generation, cold calling, or inside sales in the UK/US market.
• Prior experience in a B2B sales environment is highly preferred.

• Communication Skills:

• Strong verbal and written communication skills with the ability to engage prospects effectively.
• Excellent phone etiquette, with a confident and clear approach to prospecting and presenting offerings.

• Technical Proficiency:

• Familiarity with CRM tools (Salesforce, HubSpot, etc.) to track leads, manage data, and report on progress.
• Proficient in using Microsoft Office Suite and Google Workspace.

• Sales Acumen:

• Ability to qualify prospects and understand their needs to drive conversion.
• Target-driven with the ability to meet quotas and KPIs.

• Market Understanding:

• Understanding of the US and UK market dynamics, including industry-specific trends and challenges.
• Prior experience in industries like SaaS, IT services, or digital marketing is a plus.

• Time Management & Adaptability:

• Strong time management skills to handle different prospects from multiple time zones effectively.
• Ability to adapt quickly to changing priorities and customer requirements.

Why Join Us?

• Competitive Salary & Benefits:

Attractive salary and benefits package with performance-based incentives.

• Work-Life Balance:

Flexible work timings according to the US and UK shifts. Comfortable working environment in Chandigarh.

• Career Growth:

Opportunities for professional development and career growth within a rapidly growing company.

• Culture:

• A collaborative, results-driven team with a focus on continuous improvement and success.