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Software Engineer - Optimizely Developer

0 years

0 Lacs

bengaluru karnataka india

Posted:1 day ago| Platform: Linkedin logo

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Skills Required

software developer reporting engineering development sass code episerver content management design cms testing personalization targeting strategies experimentation salesforce data crm synchronization marketing compliance agile scrum kanban accessibility seo security analyze test analytics documentation

Work Mode

On-site

Job Type

Full Time

Job Description

  • Key Responsibilities 
  • Reporting to the Engineering Manager, you will be responsible for development of C# backend and Sass-based frontend code development for our two externally facing websites (allspringglobal.com and galliard.com) as well as our home office intranet, all of which are built upon the Optimizely (formerly EPiServer) content management system.  
  • Design, develop, and maintain secure, scalable web applications using Optimizely CMS/DXP tailored to financial services clients.
  • Implement and manage A/B testing, personalization, and content targeting strategies using Optimizely Experimentation and Personalization.
  • Integrate Optimizely CMS and ODP with Salesforce Data Cloud and CRM to enable real-time personalization and data synchronization across platforms.
  • Collaborate with marketing, compliance, and product teams to translate business goals into technical solutions that meet regulatory standards.
  • Deliver features, solutions and fix issues within an Agile-like Scrum/Kanban hybrid framework using JIRA
  • Ensure digital experiences are optimized for performance, accessibility, and SEO with SiteImprove, while maintaining strict data privacy and security protocols.
  • Monitor and analyze test results and user behavior with Adobe Analytics to provide actionable insights for continuous improvement.
  • Maintain technical documentation and architectural/solution diagrams, participate in code reviews and QA processes.
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