Social Media Marketing Specialist

About The Postcard Hotel

The Postcard Hotel is a collection of intimate luxury hotels, set in unique destinations across India and the world. Rooted in offering transformative experiences, The Postcard Hotel redefines luxury with personalized service, timeless design, and authentic local connections.

Role Overview

Social Media Executive

Key Responsibilities

• Manage, grow, and engage The Postcard Hotel’s social media presence across Instagram, Facebook, LinkedIn, and emerging platforms.
• Develop visually appealing creatives using

  Canva and Adobe Illustrator

  aligned with the brand’s luxury positioning.
• Conceptualize and execute content calendars, campaigns, and storytelling that resonates with a luxury audience.
• Track, analyze, and report on performance metrics, suggesting improvements to drive reach, engagement, and conversions.
• Collaborate with the marketing, design, and operations teams to ensure consistent brand voice and aesthetic.
• Monitor industry trends, competitors, and new platforms to keep the brand’s social strategy innovative and relevant.

Requirements

• Proven experience in managing social media for a

  consumer or luxury brand

  (hospitality experience preferred).
• Strong proficiency in

  Canva

  and

  Adobe Illustrator

  ; knowledge of other Adobe Creative Suite tools is a plus.
• A solid understanding of

  luxury positioning, tone, and visual language.

• Excellent written and visual communication skills.
• Ability to work under deadlines, manage multiple platforms, and create high-quality content consistently.
• Creative thinker with a passion for storytelling and luxury experiences.

Why Join Us

• Be part of an award-winning luxury hospitality brand redefining travel experiences.
• Work in a collaborative and creative environment.
• Opportunity to shape the digital voice of a globally recognized brand.