Social Media Marketer

If you think you are a marketer with an entrepreneurial spirit and the one who has an ability to bring a product to life, You are the person we are looking for!!!

You will collaborate with other internal teams and design team members to develop our strategy for Feature launches, Product Positioning, Brand Awareness, Demand Generation and having great acumen in the social media space.

We are searching for a talented Social Media Marketer to help scale our patented AI powered SaaS video creation product through creative thinking and a focus on proven Marketing strategies. This position will report to the Marketing Manager and will focus on growing the platform in all social channels. The successful candidate must have specific knowledge and experience working as a Social Media Marketer in the SaaS Industry.

Work with our patented AI-Powered Video creation tool which is taking the market by storm.

Responsibilities :

• Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification.
• Building brand awareness by engaging relevant influencers.
• Managing our online communities to ensure respectful and appropriate engagement.
• Generate, edit, publish and share daily content (original text, images, video or HTML) that builds meaningful connections and encourages community members to take action.
• Ideation till execution of video related marketing on social media
• Set up and optimize company pages within each platform to increase the visibility of the company's social content.
• Moderate all user-generated content in line with the moderation policy for each community.
• Create editorial calendars and syndication schedules
• Continuously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information
• Collaborate with other departments (customer relations, sales etc to manage reputation, identify key players and coordinate actions.

Skill Set Required :

• 3 + years of experience in the relevant field
• Proven working experience in social media marketing
• Excellent consulting, writing, editing (photo/video/text), presentation and communication skills
• Experience developing social media strategies.
• Working with and developing a marketing plan.Should have created and managed Communities in social media space
• Demonstrable social networking experience and social analytics tools knowledge
• Understanding of Graphic Design principles, web design, web development
• Have sound knowledge of handling Social Media platforms like Twitter, Meta, Reddit, Youtube etc
• Knowledge of online marketing and good understanding of major marketing channels
• Positive attitude, detail and customer oriented with good multitasking and organisational ability
• Should be bold and camera friendly