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Social Media Manager

1 years

1 - 3 Lacs

Posted:9 hours ago| Platform: GlassDoor logo

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Work Mode

On-site

Job Type

Full Time

Job Description

We are seeking a highly motivated and strategic Social Media Manager with 6 months to 1 year of hands-on experience. The ideal candidate will be responsible for managing our brand’s presence across social platforms, executing targeted ad campaigns, optimizing for SEO, and supporting lead generation strategies.

Key Responsibilities:Social Media Strategy & Management

  • Develop, implement, and manage social media strategies to align with business goals
  • Create and maintain a content calendar for daily/weekly posting
  • Manage brand profiles across platforms (Facebook, Instagram, LinkedIn, Twitter, YouTube, etc.)
  • Monitor trends, hashtags, and platform updates to keep strategies current

Meta Ads (Facebook & Instagram Advertising)

  • Plan, build, and manage Meta Ad campaigns using Ads Manager
  • Optimize targeting, creative, and budgets to maximize performance
  • Analyze ad performance metrics like CTR, CPC, and ROAS and make data-driven adjustments

SEO & Organic Growth

  • Optimize social content for discoverability using SEO best practices
  • Collaborate with the web or content team to ensure consistent messaging across platforms and websites
  • Use insights and analytics tools (Google Analytics, Meta Insights, etc.) to improve reach and visibility

Lead Generation & Funnel Support

  • Assist in developing social media funnels and driving traffic to landing pages, lead magnets, or opt-in forms
  • Collaborate with marketing to align lead gen strategies with broader campaigns
  • Track and report performance of social-driven leads and conversions

Community Management

  • Respond to comments, messages, and mentions in a timely and professional manner
  • Engage with the online community to build brand loyalty and reputation
  • Manage customer feedback, queries, and reviews through social platforms

Requirements:

  • 6 months to 1 year of proven experience in social media management
  • Hands-on experience with Meta Business Suite and Ads Manager
  • Basic knowledge of SEO and its application in social media content
  • Experience with analytics tools like Google Analytics, Meta Insights, or similar
  • Ability to analyze data and make informed decisions
  • Strong communication, planning, and organizational skills
  • Familiarity with social media scheduling tools (e.g., Buffer, Hootsuite, Later)

Job Types: Full-time, Fresher, Freelance

Pay: ₹15,000.00 - ₹30,000.00 per month

Schedule:

  • Day shift

Work Location: In person

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