Social Media Manager

7 years

0 Lacs

Posted:1 month ago| Platform: Linkedin logo

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Job Type

Full Time

Job Description

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About Spinta Digital

healthcare, education, SaaS, real estate, and consumer brands

Senior Social Media Manager


Role Overview

Senior Social Media Manager


Key Responsibilities

  • Strategy & Planning

  • Develop and oversee social media strategies for multiple brands across industries.

  • Create campaign roadmaps aligned with client business goals.
  • Stay on top of industry trends, algorithms, and emerging social platforms.
  • Team & Client Leadership

  • Mentor and guide brand managers, designers, and editors.

  • Collaborate closely with clients, providing thought leadership and ensuring brand voice consistency.
  • Build success stories and case studies from campaigns.
  • Content & Campaigns

  • Supervise ideation, production, and execution of high-quality, trend-driven content

    .
  • Ensure content is

    engaging, shareable, and performance-oriented

    .
  • Develop content buckets, calendars, and creative briefs for clients.
  • Analytics & Growth

  • Track performance metrics across platforms, generate insights, and optimize campaigns.

  • Manage ad budgets, boost campaigns, and deliver growth in engagement, leads, or sales.
  • Report ROI clearly to clients and management.
  • Innovation

  • Introduce new campaign formats, storytelling styles, and partnerships (influencer/UGC/brand collabs).

  • Explore AI-driven tools for content and analytics to improve efficiency.


Requirements

  • 5–7 years of experience in social media marketing, with agency experience preferred.
  • Proven track record of

    growing brands on Instagram, LinkedIn, and other platforms

    .
  • Strong leadership and people management skills.
  • Exceptional understanding of

    content hooks, reels, UGC, and platform-specific storytelling

    .
  • Analytical mindset with hands-on experience in tools like Meta Business Suite, LinkedIn Campaign Manager, Google Analytics, and social listening tools.
  • Excellent communication and presentation skills.
  • Ability to

    work across multiple industries

    , balancing creativity with performance goals.


Preferred Skills

  • Experience managing

    D2C, wellness, education, and consumer tech brands

    .
  • Knowledge of SEO/SEM as it ties to social growth.
  • Strong creative instinct with an eye for design and video trends.
  • Case studies or award-winning campaign experience is a strong plus.


What We Offer

  • Opportunity to work with

    top brands across industries

    .
  • A culture that values

    innovation, creativity, and measurable growth

    .
  • Chance to

    lead a growing team

    and build impactful case studies.
  • Competitive salary


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