Social Media Manager

IVS Software Solutions

5 - 8 years

7 - 10 Lacs

pune

Posted:21 hours ago| Platform:

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Skills Required

media management usage monitoring tools time management social media brand awareness management marketing communication

Work Mode

Work from Office

Job Type

Full Time

Job Description

Job Title: Social Media Manager

Job Summary:-

IVS Software is eager to connect with new audiences and engage our existing base through compelling social media initiatives. We re seeking a social media manager to help us expand our digital footprint and oversee our social communications efforts. They will develop and implement informed content strategies tailored to the strengths of various social media platforms to increase brand awareness and affinity.

Objectives of this role

Increase engagement for existing audiences with high-quality social initiatives
Acquire new followers by filling gaps in our marketing content output
Align our brand with new and emerging trends
Improve ROI through more consistently on-target messaging
Identify new channels to embed our brand that align our marketing direction
Glean insights from social data using monitoring tools

ResponsibilitiesRoles

Use social media tools to craft and release content to our social channels
Develop social media campaigns in collaboration with the marketing team
manage the day-to-day handling of all social media channels such as Facebook, Instagram, LinkedIn, Twitter, Pinterest, adapting content to suit different channels and audiences
Become an extension of the company s brand to connect with existing customers, and acquire new ones
Analyze the company s social strategy to make frequent improvement suggestions
Develop, launch and manage new competitions and campaigns that promote your organisation and brand
Establish key performance indicators to understand efficacy of existing social campaigns and adjust strategy for further optimizations.

Skills and qualifications

Extensive knowledge of a variety of current social media platforms
Excellent problem-solving techniques
Strong multitasking capabilities under pressure
Clear, confident communication abilities
Effective time-management skills
Bachelor s degree in Marketing, Communications, or a related field.
Proven experience in managing social media platforms for brands.
In-depth knowledge of social media platforms, algorithms, and best practices.
Proficiency in using social media management tools such as Hootsuite or Buffer.
Strong written and verbal communication skills.
Ability to work independently and meet deadlines
Good problem-solving skills.

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Social Media Manager