Social Media Manager

4 years

0 Lacs

North Barrackpore, West Bengal, India

Posted:1 week ago| Platform: Linkedin logo

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Skills Required

power mobility reliability strategy content design engagement marketing ads metrics analytics support drive recruitment management portfolio coordination communication copywriting

Work Mode

On-site

Job Type

Full Time

Job Description

🚀 We’re Hiring: Social Media Manager 📍 Location : North Barrackpore (On-site) 🕒 Experience : 2–4 Years 💼 Employment Type : Full-Time About Pointo Pointo is building India’s most trusted lithium-ion battery brand for electric 3-wheelers. With operations across multiple states, our goal is to power India's clean mobility shift with innovation, reliability, and affordability. Role Overview We are looking for a dynamic and creative Social Media Manager who will take complete ownership of Pointo’s digital presence and social media strategy . The ideal candidate will lead our digital campaigns, manage all social media accounts, and ensure Pointo’s voice is consistent, engaging, and impactful across platforms. Key Responsibilities 🔹 Social Media Manage and take end-to-end ownership of all Pointo social media accounts (LinkedIn, Instagram, Facebook, YouTube, etc.) Create, manage, and publish content calendars in alignment with brand goals Coordinate with design/content teams to produce high-quality visuals and captions Monitor performance and insights regularly; optimize for growth and engagement Build and maintain brand tone and community engagement across platforms 🔹 Digital Marketing Plan and execute paid ad campaigns across Google Ads, Facebook/Instagram Ads Optimize campaigns for lead generation, reach, and performance Track metrics using Google Analytics , Meta Business Suite , and other tools Work with internal teams and external vendors to manage ad creatives and media buying 🔹 Brand & Campaign Support Collaborate with marketing and field teams to align online content with on-ground activations Drive digital visibility for new product launches, recruitment, and announcements Draft and manage copy for posts, ads, and other brand communications Requirements 2–4 years of proven experience in social media management and digital marketing Strong portfolio of managing social accounts end-to-end Hands-on with Meta Ads , Google Ads , and basic analytics tools Excellent understanding of content trends, design coordination, and platform growth tactics Good communication and copywriting skills Prior experience in a startup or product-focused brand is a plus Ability to work independently and take full ownership of social/digital responsibilities Why Join Pointo? Be the digital face of a fast-growing clean energy brand Full creative and strategic ownership of social media Work with a young, energetic, and execution-focused team Make real impact across India’s EV landscape 📩 To Apply Send your CV and portfolio (if any) to careers@pointo.in Subject: Social Media Manager – [Your Name] Show more Show less

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