Social Media Manager

Job Summary:

We are seeking a dynamic and experienced Social Media Expert cum Content Creator to join our digital marketing agency. The ideal candidate will excel in social media strategy, be comfortable on camera, and create engaging video content. This role demands a high level of creativity, producing content that resonates with followers, strong brand-building skills, and excellent communication abilities.

Key Responsibilities:

● Social Media Strategy: Develop, implement, and manage social media strategies that align with marketing goals.

● Content Calendar: Create and manage a content calendar to ensure consistent posting and alignment with marketing objectives.

● Content Creation: Produce high-quality, engaging content across various platforms, including video content for Instagram Reels, TikTok, YouTube, and more.

● On-Camera Presence: Be comfortable showing your face on camera and creating engaging video content.

● Communication: Collaborate effectively with the design and content teams to achieve the best possible results.

● Platform Management: Oversee day-to-day activities on platforms such as Instagram, Facebook, LinkedIn, Twitter, YouTube, etc.

● Community Engagement: Actively engage with followers, respond to comments, and build strong online communities through authentic interactions.

● Analytics & Reporting: Track, analyze, and report on social media content performance, providing regular insights and recommendations.

● Collaboration: Work closely with SEO specialists, content writers, and designers to ensure cohesive and consistent messaging across all platforms.

● Trend Monitoring: Stay informed about the latest social media trends, platform updates, and content formats to keep strategies fresh and relevant.

● Social Media Advertising: Plan and manage paid social media campaigns, including budgeting and targeting.

● Influencer Collaboration: Collaborate with influencers to enhance brand visibility and reach.

Qualifications:

● Experience: Minimum 3 years of experience in social media management and content creation, with a strong focus on video content.

● Skills:

○ Strong knowledge of major social media platforms and their best practices.

○ Comfortable and confident in front of the camera, with excellent communication skills.

○ Excellent writing and editing skills.

○ Experience with social media analytics tools (e.g., Hootsuite, Buffer, Google Analytics).

○ Highly creative with the ability to produce original and engaging content.

○ Experience with social media advertising and budgeting.

● Organization: Ability to manage multiple projects simultaneously and meet deadlines.

● Education: Bachelor’s degree in Marketing, Communications, or a related field preferred.

Preferred Qualifications:

● Experience in creating video content (e.g., Reels, TikTok videos).

● Familiarity with influencer marketing and collaborations.

● Knowledge of emerging social media platforms and trends.

● Work with digital marketing agency

● Handle clients

Why Join Us?

● Work with a dynamic team in a growing digital marketing agency.

● Opportunity to lead social media strategies and be the face of content for diverse clients.

● Collaborative and creative work environment with room for growth

Job Type: Full-time

Pay: ₹20,000.00 - ₹40,000.00 per month

Benefits:

• Leave encashment

Work Location: In person