Social Media Manager

Social Media Manager (SEO + Design + Video)

Role Type: Full-Time | Founding Core Team

Location: Delhi (Initially Remote / 3 days Hybrid – flexible for the right talent)

Company: UniXAbroad

About UniXAbroad

UniXAbroad operates at the intersection of education, careers, and global mobility.

Our brand is thought-driven, insight-led, and ecosystem-focused—not gimmicky ed-tech marketing.

This role is mission-critical. You will shape how the market perceives us.

Role Overview

We are hiring an all-in-one Social Media & Growth Manager who understands content, strategy, SEO, design, and video editing, and can execute without hand-holding.

This is not a freelancer role.

This is a founding team position for someone who wants to build a serious career in the ed-tech and education ecosystem.

Key Responsibilities

Social Media Strategy & Execution

• Own and manage all social media platforms (LinkedIn, Instagram, YouTube, others as required)
• Plan and execute content calendars aligned with brand strategy
• Build authority-driven content not just engagement bait.

SEO & Organic Growth

• Implement SEO strategies for website and content
• Keyword research, on-page SEO, content optimization
• Track performance and continuously improve visibility

Content Creation

• Create high-quality graphics, carousels, and brand visuals
• Edit short-form and long-form videos (educational + thought leadership)
• Ensure consistent tone, quality, and messaging across platforms.

Brand & Narrative Building

• Translate complex ideas into clear, compelling content
• Maintain a professional, credible, and premium brand voice
• Work closely with founders to shape positioning and messaging

Analytics & Optimization

• Track performance metrics across platforms
• Identify what works, what doesn’t, and pivot fast
• Continuously optimize reach, engagement, and conversions

Required Skills & Experience
Core Skills

• Strong experience managing social media accounts end-to-end
• Solid understanding of SEO fundamentals
• Graphic design skills (Canva, Adobe, Figma or equivalent)
• Video editing skills (Reels, Shorts, YouTube formats)
• Content writing and storytelling ability

Industry Fit

• Experience or strong interest in education, ed-tech, careers, or knowledge ecosystems.

Ability to communicate complex topics simply and credibly.

Professional

• Excellent communication skills (mandatory) • High ownership mindset • Comfortable working in a fast-moving startup environment • Ability to plan, execute, and improve independently

Who This Role Is For • Someone who wants to move beyond “posting content” • Someone who understands brand, strategy, and growth • Someone who wants to become a Head of Brand / Growth over time • Someone who wants their work to compound, not reset every quarter

What We Offer • Founding core team position • Strategic exposure and decision-making authority • Opportunity to build a visible personal and professional brand • Long-term growth in a high-impact ecosystem company

Job Type: Full-time

Pay: ₹30,000.00 - ₹50,000.00 per month

Benefits:

• Health insurance
• Leave encashment
• Paid sick time

Work Location: Hybrid remote in New Delhi, Delhi