Social Media Manager

About Us

88 Digital Co. is a full-service digital marketing agency specializing in performance marketing, social media management, influencer collaborations, and creative strategy. We work with a diverse range of brands across industries to help them grow their digital presence and achieve measurable results.

Role Overview

We are seeking a dynamic and creative Social Media Manager to lead and execute brand communication across multiple platforms. The ideal candidate should be well-versed with trends, content strategy, influencer marketing, and data-driven decision-making.

Key Responsibilities

• Develop, plan, and execute social media strategies for multiple brands.
• Manage content calendars and ensure timely posting across all platforms.
• Collaborate with the design, content, and performance teams to deliver cohesive brand communication.
• Monitor trends and adapt strategies to enhance engagement and reach.
• Write effective and engaging copy, captions, and hashtags aligned with brand voice.
• Manage influencer collaborations — from outreach to execution and performance tracking.
• Track performance metrics, analyze insights, and prepare monthly reports.
• Manage community engagement — respond to DMs, comments, and queries professionally.
• Stay updated with emerging social trends, platform updates, and competitor activity.

Required Skills & Qualifications

• Bachelor’s degree in Marketing, Communication, or a related field.
• 2–4 years of proven experience in social media management (agency experience preferred).
• Strong understanding of Instagram, Facebook, LinkedIn, YouTube, and emerging platforms.
• Excellent communication, writing, and client-handling skills.
• Proficiency in tools like Meta Business Suite, Later, Canva, or similar scheduling/analytics tools.
• Creative mindset with an eye for aesthetics and trends.
• Ability to multitask and manage multiple brand handles efficiently.

Bonus Points For

• Experience in influencer marketing and campaign management.
• Knowledge of paid media and performance tracking.
• Ability to conceptualize social media campaigns and brand strategies.

Why Join Us?

• Creative and collaborative work environment.
• Opportunity to work on diverse brands and industries.
• Exposure to end-to-end digital marketing strategies.

Job Types: Full-time, Permanent

Pay: ₹40,000.00 - ₹60,000.00 per month

Ability to commute/relocate:

• Andheri West, Mumbai, Maharashtra: Reliably commute or planning to relocate before starting work (Preferred)

Education:

• Bachelor's (Preferred)

Experience:

• Digital Marketing Agency: 2 years (Required)

Work Location: In person