Social Media Executive

Position Title: Digital Marketing Executive - Social Media

Department: Y-Digital

Location: Hyderabad Reports to: Digital Marketing Manager

Job Type: Full-time.

About Y-Axis

At Y-Axis, our mission is to empower individuals to become Global Indians—ready to thrive and make an impact on the world stage. As the world's leading overseas career, immigration, and Visa Company, we guide clients through their international journeys. With 50+ offices across India, Australia, the UAE, the UK, and Canada, and a dedicated team of 1600+ professionals, we have helped over 1 million clients achieve their global aspirations.

Job description

We are seeking a talented and creative Social Media Specialist (Organic Growth) to join our team. As a Social Media Specialist, you will be responsible for developing and implementing organic social media strategies to grow our online presence, engage our audience, and drive brand awareness. You will work closely with the marketing team to execute campaigns that align with our brand voice and objectives.

Key Responsibilities:

· Develop and implement organic social media strategies to increase followers, engagement, and brand awareness across various platforms (e.g., Facebook, Instagram, Twitter, LinkedIn).

· Create engaging and high-quality content, including posts, graphics, videos, and stories, that resonate with our target audience.

· Monitor social media channels, respond to comments and messages, and engage with followers in a timely and professional manner.

· Conduct research and stay up-to-date with industry trends, best practices, and emerging platforms to continually optimize our social media efforts.

· Collaborate with cross-functional teams, including marketing, design, and content, to ensure cohesive messaging and branding across all channels.

· Analyse key metrics and provide regular reports on social media performance, insights, and recommendations for improvement.

· Stay informed about changes to social media algorithms, policies, and trends, and adapt strategies accordingly.

Qualifications:

· Bachelor's degree

· Proven experience managing organic social media accounts and driving growth for brands or organizations.

· Strong understanding of social media platforms, algorithms, and best practices.

· Excellent written and verbal communication skills, with a keen eye for detail and creativity.

· Proficiency in graphic design tools (e.g., Adobe Creative Suite) and social media management platforms (e.g., Hootsuite, Sprout Social).

· Ability to work independently, prioritize tasks, and meet deadlines in a fast-paced environment.

· Analytical mind-set with the ability to interpret data, draw insights, and make data-driven decisions.

· Passion for social media and a willingness to stay ahead of industry trends and innovations.

Join Y-Axis and Transform Lives

Apply Now!

Y-Axis | Creating Global Indians | Creating Global Citizens

Job Type: Full-time

Pay: ₹25,000.00 - ₹35,000.00 per month

Benefits:

• Health insurance
• Provident Fund

Schedule:

• Day shift

Work Location: In person