Social Media Executive

About Us:

At Messold Technologies, we’re redefining e-commerce with powerful digital marketing strategies. Led by IIT alumni and industry experts, we offer a dynamic remote workspace focused on creativity, impact, and growth. With a strong commitment to innovation and client success, we pride ourselves on delivering solutions that drive real results.

Location

CTC:

Job Type:

Experience

Role Overview:

We’re looking for a creative and strategic Social Media Executive who has hands-on experience in building Indian e-commerce brands from scratch. The ideal candidate should be able to conceptualize and execute impactful social media strategies, create engaging content calendars, coordinate with designers and video editors, and confidently pitch to clients. If you think beyond the usual and can craft campaigns that stand out — we’d love to hear from you!

Responsibilities:

1. Develop and execute social media strategies tailored to each client’s product and audience.

2. Create detailed monthly content calendars for client approval.

3. Coordinate with graphic designers and video editors to create high-quality, brand-appropriate creatives.

4. Provide creative direction and guidance to designers to ensure posts align with the brand’s identity.

5. Stay updated with industry trends, platform updates, and viral content opportunities.

6. Pitch ideas and strategies to clients with confidence.

7. Monitor campaign performance and optimize strategies accordingly.

8. Foster effective communication between internal teams and clients.

9. Use social media tools for scheduling, analytics, and engagement tracking.

Qualifications & Skills Required:

1. Mandatory: Experience in a digital marketing agency handling e-commerce brands.

2. Proven track record of growing Indian e-commerce brands from scratch on social media.

3. Strong understanding of platform-specific strategies (Instagram, Facebook, etc.).

4. Creative thinker with the ability to go beyond standard content ideas.

5. Proficiency with social media management tools (Buffer, Later, Hootsuite, etc.).

6. Excellent communication and leadership skills for cross-team coordination.

7. Ability to conceptualize campaigns beyond Google and ChatGPT suggestions.

8. Confident in client-facing roles.

9. Good to have: Basic design skills to guide creatives effectively

Preferred Skills

1. Experience in influencer marketing collaborations.

2. Understanding of basic paid ad strategies.

3. Video content ideation skills (Reels, Shorts).