Social Media Executive

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Experience:

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About BeyondWalls:

BeyondWalls is India’s first full-stack PropTech ecosystem, transforming the way homes are discovered, marketed, and sold. We bring developers, channel partners, and homebuyers together on one powerful platform—backed by cutting-edge technology and deep industry expertise.

With over 16 years of real estate experience, ₹60,000+ crore worth of inventory sold, and partnerships with 1,000+ developers, we know how to launch projects with unmatched speed, scale, and impact. From award-winning marketing campaigns to tech-enabled sales tools and loan facilitation, we’re redefining the property buying journey—making it faster, smarter, and more transparent.

Why BeyondWalls?

At BeyondWalls, you’re joining a movement that’s reshaping the future of real estate in India. Here, creativity meets data-driven strategy, and every campaign you work on has the power to shape how people find and buy their homes.

You’ll lead social media strategy, presence, and growth for both BeyondWalls and leading real estate developer clients—gaining exposure to diverse brands, markets, and challenges. With 150+ experts across marketing, sales, product, and analytics by your side, you’ll have the tools, mentorship, and creative freedom to make an impact from day one.

This is where bold ideas turn into measurable results, and where your work leaves a lasting mark on one of India’s most dynamic industries.

Role Overview:

Social Media Executive

Key Responsibilities:

Social Media Management

• Plan and execute monthly content calendars for Facebook, Instagram, LinkedIn, YouTube, and emerging platforms.
• Work with the creative and copy teams to deliver high-quality posts—static, carousel, video, and reels—that align with brand tone and business objectives.
• Stay on top of platform trends to keep content fresh and engaging.
• Support content shoots, including basic video production and camera handling.

Campaigns & Growth

• Assist in executing digital campaigns to boost reach and engagement.
• Monitor performance using analytics tools; optimize based on insights.
• Explore opportunities for influencer collaborations and user-generated content.

AI Adoption & Innovation

• Explore and integrate new AI tools to enhance asset and content creation.
• Experiment with AI-driven workflows for faster, more efficient creative production.
• Share learnings with the team to drive continuous innovation in content strategy.

Community Engagement

• Manage ORM and community interactions promptly.
• Build rapport with key audience segments and relevant industry voices.

Analytics & Reporting

• Track and report on campaign performance using tools like Meta Business Suite and LinkedIn Insights.
• Provide actionable recommendations to improve ROI.

What We’re Looking For:

• 1–2 years of hands-on social media marketing experience (agency experience is preffered).
• Strong understanding of Facebook, Instagram, LinkedIn, YouTube, X, and other platforms.
• Proven ability to ideate and implement content for Facebook, Instagram, LinkedIn, YouTube, and emerging platforms.
• Strong grasp of digital marketing fundamentals, consumer behavior, and content optimization.
• Creative thinker with a sharp eye for design, messaging, and timing.
• Excellent communication skills (written and verbal).
• Passion for branding, marketing trends, and building digital communities.
• Interest in video production, on-site shoots, camera handling.
• Proficiency in analytics tools (Meta Suite, LinkedIn Insights, Ads Manager, Campaign Manager, etc.)
• Proficiency in design & AI tools (Canva, Ideogram, ChatGPT, Gemini, etc.) is a plus.