SEO & Lead Generation Executive

📍 Location: Remote

🕒 Experience: Minimum 2 Years

💼 Employment Type: Full-Time

Company Description

TESTRON GROUP, headquartered in Guangzhou, China, with regional offices in UAE and USA, is a leader in Industrial and QC material testing equipment. As an innovative engineering company, we focus on application-oriented solutions, emphasizing sustainability and social responsibility. Our mission is to connect the world without costing the earth, providing robust, long-lasting devices and exceptional customer support. TESTRON's product range includes equipment for various industries, including plastics, polymers, packaging, metals, textiles, color, and concrete.

✨ About the Role:

We are looking for a passionate and results-driven SEO & Lead Generation Executive to join our marketing team. The ideal candidate should have hands-on experience in both on-page/off-page SEO and B2B lead generation strategies, with a proven ability to drive traffic and generate quality leads.

🔧 Key Responsibilities:

·      Develop and implement effective SEO strategies to improve website ranking and visibility.

·      Conduct keyword research, competitor analysis, and content optimization.

·      Manage link-building campaigns and outreach activities.

·      Generate qualified leads through multiple channels (organic, email, LinkedIn, etc.).

·      Track and report performance metrics for SEO and lead generation campaigns.

·      Collaborate with the content and design teams to align SEO efforts with marketing goals.

🎯 Requirements:

·      Minimum 2 years of experience in SEO and lead generation.

·      Strong knowledge of Google Analytics, Search Console, and SEO tools (Ahrefs, SEMrush, etc.).

·      Familiar with CRM systems and email marketing tools.

·      Excellent analytical and communication skills.

·      Ability to work independently and meet deadlines.

·      Experience in the industrial or engineering sector is a plus

🚀 Why Join Us:

·      Opportunity to work in a growing digital marketing team.

·      Competitive salary and growth-oriented environment.

·      Exposure to international projects and campaigns.

📩 How to Apply:

info@testrongroup.com