SEO Analyst

• Conduct ongoing keyword research, discovery, and optimization to identify new SEO opportunities.
  
• Perform comprehensive SEO audits and recommend improvements for site structure, page structure, keyword density, and other elements to enhance SEO positions for target keywords.
  
• Monitor, analyze, and report on SEO performance using tools such as Google Analytics, Google Search Console, SEMrush, and Ahrefs, providing actionable insights.
  
• Stay up-to-date with the latest SEO trends, algorithm updates, industry developments, and best practices.
  
• Optimize website content, landing pages, blogs, and metadata to improve organic visibility and search engine rankings.
  
• Collaborate with content, design, marketing, and development teams to ensure SEO best practices are properly implemented across all digital assets and web projects.
  
• Develop and implement effective link-building strategies.
  
• Analyze competitors' SEO performance to identify areas for improvement and conduct on-site and off-site analysis of web SEO competition.
  
• Identify and help resolve technical SEO issues, including site speed, mobile usability, crawl errors, and structured data.
  
• Track, report, and deliver clear, concise recommendations on key performance indicators (KPIs) for SEO to stakeholders.
  
• Create high-quality SEO content and assist with blog content development.
  
• Lead keyword research and optimize content accordingly.
  
• Maintain a thorough understanding of web design, site structures, and back link analysis.
  
• Keep up-to-date with developments in Search Engine Marketing (SEM).

Requirements

• Graduate degree in Marketing, Communications, IT, or a related field.
  
• Proven experience as an SEO Analyst, SEO Specialist, or similar role.
  
• In-depth knowledge of SEO tools (Google Analytics, Search Console, SEMrush, Ahrefs, Screaming Frog, etc.).
  
• Strong understanding of on-page and off-page SEO, keyword research, and technical SEO best practices.
  
• Knowledge of ranking factors and search engine algorithms.
  
• Ability to analyze data and generate actionable insights to improve organic search rankings and traffic.
  
• Experience with content management systems (e.g. WordPress).
  
• Basic understanding of HTML, CSS, and website administration is a plus.
  
• Excellent written and verbal communication skills.
  
• Strong analytical and problem-solving skills.
  
• Ability to work well as part of a team.
  
• Experience in international projects/languages is a plus.

Job Information

Date Opened

06/09/2025

Job Type

Full time

Industry

Marketing

City

Kochi

State/Province

Kerala

Country

India

Zip/Postal Code

682001