Senior Technical Marketing Manager

12 years

0 Lacs

Posted:2 days ago| Platform: Linkedin logo

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Work Mode

On-site

Job Type

Full Time

Job Description

Sr. Technical Marketing Manager to our RUCKUS Networks’ Technical Marketing team at Bangalore.


Expert level technical knowledge/expertise of Wired (Switching/Routing) and Wi-Fi Enterprise Networks is a must.


As a hands-on Senior Technical Marketing Manager, you will be lead or participate in:

  1. Strategic Planning:

    Develop comprehensive technical marketing strategies and plans to align with our strategic objectives.
  2. Technical Content Development:

    Create compelling technical content including but not limited to reference architectures, best practice guides, feature notes, technical briefs, presentations, training decks and demo videos that effectively showcase the features, benefits, and competitive advantages of our products and solutions.
  3. Competitive Analysis:

    Conduct feature, product, and solution-level in-depth competitive analysis to identify and demonstrate our differentiators from our competitors.
  4. Pre-Sales/SE Enablement:

    Collaborate with the SE team to develop SE enablement tools and resources such as technical training materials, competitive battle cards, solution guides, and customer-facing technical presentations to support the sales engineering process and drive revenue growth.
  5. SME:

    Act as a subject matter expert on campus networking technologies, providing guidance and support to SE teams and customers during pre-sales and post-sales activities.
  6. Technical Evangelism:

    Represent the company as a subject matter expert at industry events, conferences, webinars, and customer meetings. Deliver technical presentations and demonstrations to showcase the capabilities and value proposition of our networking solutions. Author technical blogs, participate in technical podcasts, and more.
  7. Product Launch Support:

    Lead the technical marketing aspects of product launches including developing launch plans, creating launch collateral, coordinating launch activities, and ensuring successful execution.
  8. Customer Engagement:

    Engage with customers to understand their networking challenges, gather feedback on our products, and communicate customer success stories and case studies.
  9. Cross-Functional Collaboration:

    Work closely with product management, engineering, sales, and marketing teams to align technical marketing initiatives with overall business objectives and ensure consistency in messaging and positioning. Support or conduct POC tests (Proof of Concept) for RUCKUS products and write reports. Support the field teams and partners in responding with formal responses to documents such as RFI/RFQ/RFP.

Experience & Expertise

  • Minimum

    12+ years

    in technical marketing, with a proven track record driving strategy and enablement across networking solutions
  • Strong foundation in

    Wireless/RF

    ,

    Switching/Routing

    , and

    Secure Access Protocols

    , including: 802.11a/b/g/n/ac/ax/be, 802.1x, VLANs, STP, OSPF, RIP, BGP, Multicast, MPLS

Technical Mastery

  • Campus Networking Technologies
  • Wi-Fi and RF Engineering
  • Layer 2/3 Switching
  • NGFW/UTM Firewalls & SD-WAN Gateway Solutions
  • Cloud Networking & Infrastructure
  • Network Analytics & Performance Optimization
  • Campus Network Security
  • Network Access Control (NAC)
  • End-to-End Network Design
  • Automation & Orchestration Tools
  • IoT Integration

AI & Automation Proficiency

  • Working knowledge of

    AI/ML

    and

    AIOps

    frameworks
  • Hands-on experience with

    scripting languages

    : Python, Ansible, Bash
  • Familiarity with

    network diagnostic tools

    such as Wireshark, Chariot, and similar
  • Production-level experience using

    AI and Large Language Model tools

Content Development & Enablement

  • Proven ability to develop high-quality

    technical documentation

    , presentations, and training guides
  • Comfortable creating

    video content

    for product education and enablement
  • Strong grasp of the

    sales cycle

    and ability to translate technical value into business impact
  • Skilled in configuring complex

    WAN, LAN, and WLAN

    environments
  • Adept at arming sales engineers and partners with

    competitive intelligence

Leadership & Communication

  • Exceptional communication and listening skills
  • Confident in presenting to

    CXO-level stakeholders

    and engaging in customer-facing events and seminars

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