Senior Copywriter

6 years

0 Lacs

Posted:1 month ago| Platform: Linkedin logo

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Work Mode

On-site

Job Type

Temporary

Job Description

Job Description The Role We’re looking for a Senior Copywriter to shape and elevate the voice of Hunger Inc. across all our brands—The Bombay Canteen, O Pedro, Veronica’s, Bombay Sweet Shop, and Papa’s. You’ll lead copywriting for brand campaigns, digital storytelling, product launches, and in-store experiences, with a key focus on the rapidly growing Bombay Sweet Shop. We’re Hunger Inc., the team behind some of India’s most loved and awarded restaurants. We believe that storytelling is as important as the food we serve, and you’ll be at the heart of it—bringing together culture, creativity, and copy in everything we put out into the world. Who You Are You’re a strategic thinker with a storyteller’s instinct. You know how to write content that’s creative, consistent, and on-brand—whether it’s a fun Instagram caption, a print catalogue, or the name of a new mithai. You can lead campaigns from concept to execution and enjoy mentoring junior writers or collaborating with design and marketing teams. You have 4–6 years of experience as a copywriter, preferably in F&B, lifestyle, or digital-first brands. You’re someone who brings fresh ideas to the table, writes with clarity and purpose, and knows how to manage multiple projects at once. Your Team You’ll work closely with our Brand, Marketing, Growth, and Design teams to drive the content across campaigns, menus, websites, and in-store communication. You’ll also collaborate with our chefs and creative leads to make sure every piece of content reflects the soul of the brand. Reporting To You’ll report to ‘Gautmi S’ – Hunger Inc. Your Responsibilities Lead copywriting for seasonal and brand campaigns across platforms Write and edit content for websites, social media, packaging, catalogues, emailers, blogs, and print collateral Develop storytelling concepts for new product and menu launches Create and maintain a strong, consistent tone of voice for each brand Collaborate with design and marketing teams to bring ideas to life Guide junior writers (if any) and help raise the creative bar Skills Needed 4–6 years of experience in copywriting or content creation Strong conceptual thinking and brand storytelling abilities Excellent writing and editing skills across digital and print formats Ability to adapt tone across multiple brands and audience types Attention to detail, strong time management, and a proactive mindset Background in food, lifestyle, or agency work is a plus What You’ll Get The chance to shape the voice of some of India’s most exciting restaurant brands A key creative role in a fast-paced, collaborative environment Opportunities to lead campaigns and influence brand storytelling A work culture that celebrates creativity, ideas, and good food check(event) ; career-website-detail-template-2 => apply(record.id,meta)" mousedown="lyte-button => check(event)" final-style="background-color:#1a443a;border-color:#1a443a;color:white;" final-class="lyte-button lyteBackgroundColorBtn lyteSuccess" lyte-rendered=""> Show more Show less

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