Senior Content Writer

Company Description

U & I is a one-stop solution provider offering services in advertising, branding, communication, distribution, events, exhibitions, and MICE. We specialize in various industries such as FMCG, pharmaceuticals, real estate, logistics, retail, banking, luxury, and telecommunications. Our services include brand consultancy, distribution consulting, online and social media marketing, digital marketing, contract manufacturing consultancy, events management, advertising, copywriting, creative solutions, product packaging design, and web solutions.

Roles & Responsibilities:

• Create compelling content and copy for digital, print and offline platforms
• Lead campaign ideation and content strategy
• Develop engaging, persuasive, and brand-aligned copy for marketing campaigns
• Write and adapt content in English, Hindi, and Gujarati
• Collaborate closely with design and marketing teams on campaign concepts and execution
• Ensure consistency in tone, quality, and brand voice across all touchpoints
• Edit, proofread, and optimize content for clarity, impact, and timelines
• Apply basic SEO and marketing communication principles
• Manage multiple formats and deadlines efficiently

Required Skills & Qualifications

• Bachelor’s degree in English, Journalism, Mass Communication, Marketing, or related field
• Proven experience in an advertising or creative agency in a senior content or strategy role.
• Excellent writing, editing, and conceptual skills across multiple formats
• Strong presentation and client-facing communication skills
• Experience with digital platforms, social media, and content analytics

Apply

hr@uirpl.com

9879100010