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LH2 Holdings
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Senior Content Strategist

Senior Content Strategist

LH2 Holdings

5 years

0 Lacs

Bengaluru Karnataka India

Posted:1 week ago| Platform:

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Skills Required

content ai vision optimization strategy portfolio leadership onboarding analyze architecture planning seo training recruitment consistency analytics pivot publishing editing communication reports monetization replication model network marketing benchmarking

Work Mode

Remote

Job Type

Full Time

Job Description

About LH2 Holdings (lh2holdings.com)

LH2Holdings is an AI Operating System to scale digital content brands and creators. We buy or partner with great digital content brands (web platforms, YouTube channels, apps, podcasts, newsletters, etc) and scale them. LH2 is being built by second-time founders, who have scaled tech platforms with hundreds of millions of users in their previous ventures. Our vision is to enable digital creators to scale as easily as large conglomerates do.

Role Overview

We’re hiring a Senior Content Strategist to lead the content launch, growth, and optimization strategy for multiple brands within our portfolio. This is a hands-on leadership role where you’ll act as the editorial co-founder for each new brand we onboard.You will be responsible for designing content systems from scratch, identifying what to write, how to write it, who to hire, and how to scale, all while ensuring measurable results across traffic, quality, and monetization.

What You’ll Do

Brand Onboarding & Deep Dives

Analyze new partner brands to understand voice, audience, content gaps, and growth potential

Create content strategy roadmaps that align with the brand’s goals and editorial voice

Content Architecture & Planning

Define content categories, topic structures, and keyword/entity focus using SEO tools

Build and manage scalable content calendars and editorial pipelines

Team Formation & Training

Prepare hiring plans for writers and editors

Lead recruitment and training; manage workflows until the team is fully operational

Share brand stylesheets and reference resources to ensure consistency

Performance & Optimization

Track content performance using Google Analytics, Search Console, and internal tools

Identify top-performing categories, underperformers, and optimization opportunities

Pivot and evolve strategy based on real-time performance

Operations & Quality Control

Maintain daily publishing output, quality control systems, and publishing hygiene

Oversee first-line editing for key brands until editors are ramped up

Cross-functional Communication

Liaise with brand partners regularly to share reports, insights, and editorial wins
Collaborate with internal stakeholders (SEO, Product, Monetization, Tech)
Process Replication

Once successful systems are established, replicate and scale the same model across new brands

You’re a Strong Fit If You Have

5+ years of experience in content strategy, editorial leadership, or SEO-driven publishing
A degree in Journalism, Mass Communication, or a related field preferred
Journalism/editorial experience is a must; you’ve written or edited in deadline-driven environments
Proven ability to build and scale editorial operations from scratch
Understanding of SEO tools (Ahrefs, Semrush, Google Search Console)
Excellent editorial judgment and an eye for what makes content click and rank
Experience working with remote teams of writers/editors and leading through systems
The ability to juggle multiple brands and priorities without compromising quality
A strong bias for ownership, speed, and problem-solving

Bonus Points If You

Have worked in a content-first startup, media network, or content marketing agency
Are comfortable training junior writers and editors with a blend of feedback and systems
Have experience building internal content SOPs and editorial guidelines
Understand entity-based SEO, AI-assisted content systems, and performance benchmarking

Skills: seo,strategy,publishing,communication,content strategy,editing,content editor,content writer,journalism

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Senior Content Strategist