Our Company
Changing the world through digital experiences is what Adobe’s all about. We give everyone—from emerging artists to global brands—everything they need to design and deliver exceptional digital experiences! We’re passionate about empowering people to create beautiful and powerful images, videos, and apps, and transform how companies interact with customers across every screen.We’re on a mission to hire the very best and are committed to creating exceptional employee experiences where everyone is respected and has access to equal opportunity. We realize that new ideas can come from everywhere in the organization, and we know the next big idea could be yours!Title - Senior Content StrategistLocation Noida
Our Company
As one of the world’s most innovative software companies whose products touch billions of people around the world, Adobe empowers everyone, everywhere to imagine, create, and bring any digital experience to life. From creators and students to small businesses, global enterprises, and nonprofit organizations — customers choose Adobe products to ideate, collaborate, be more productive, drive business growth, and build remarkable experiences.Our 30,000+ employees worldwide are creating the future and raising the bar as we drive the next decade of growth. We’re on a mission to hire the very best and believe in creating a company culture where all employees are empowered to make an impact. At Adobe, we believe that great ideas can come from anywhere in the organization. The next big idea could be yours.
The Opportunity
At Adobe, we’re building India Content Labs (ICL), an elite team that has been powering global marketing content delivery across key businesses and regions. ICL is seeking a strategic content creator who will contribute to some of the most visible and valued marketing experiences in the industry.This individual will be a master of messaging who can bring editorial precision across digital platforms. We are in search of storytellers who can easily switch between long- and short-form content to deliver narratives that build lasting impact.
What You'll Do
- Create and edit top-quality content for various marketing channels and platforms, including web, blogs, guides, social media, email campaigns, etc.
- A bility to work on long-form and short-form content, video scripting, thought leadership content, and promotional content.
- S hould be capable of oscillating between long-form and short-form content writing. This includes working on thought leadership content, promotional content, and video scripting, which is an added bonus due to the team's involvement in video production.
- Seeking candidates with strong experience in web content writing, including customer-centric language, storytelling, and a solid understanding of content processes.
- Must be able to collaborate effectively with creative teams and stakeholders, maintaining a high bar for clarity, quality, and audience engagement across website content.
- S hould have experience in corporate content writing, particularly in marketing content, customer content, and customer-facing content. This experience is crucial for understanding the specific needs of B2B organizations, especially in the SaaS sector.
- Translate product features into winning value propositions and messaging for key audience segments within stipulated delivery timelines.
- Develop and maintain a clear and consistent brand voice, and adapt your writing style to various digital platforms.
- Visualize and create core marketing content by gaining a deep understanding of creative briefs and Adobe's brand.
- Maintain tone, style, formatting, and SEO hygiene to match brand standards.
- Research and familiarize yourself with our products, target audience, and use cases.
- Collaborate and coordinate with design and motion graphics teams, providing creative direction to them to deliver engaging experiences.
- Work across cross-functional teams to drive strategic alignment, operational rigor, and global scalability.
What You Need to Succeed
- Bachelor/master’s degree in journalism, mass communication, or related field is preferred.
- 12-18 years of experience in writing enterprise B2B content.
- Excellent written communication skills — ability to write, clear, concise, compelling, grammatically, and technically correct content.
- Experience in creating customer-facing content for global markets with attention to detail.
- Knowledge of AP Stylebook and Chicago Manual of Style.
- Excellent editorial, collaboration, and leadership skills.
At Adobe, we believe in creating a company culture where all employees are empowered to make an impact. Learn more about Adobe life, including our values and culture, focus on people, purpose and community, Adobe For All, comprehensive benefits programs, the stories we tell, the customers we serve, and how you can help us change the world through personalized digital experience.
Adobe is proud to be an Equal Employment Opportunity employer. We do not discriminate based on gender, race or color, ethnicity or national origin, age, disability, religion, sexual orientation, gender identity or expression, veteran status, or any other applicable characteristics protected by law. Learn more about our vision here.Adobe aims to make Adobe.com accessible to any and all users. If you have a disability or special need that requires accommodation to navigate our website or complete the application process, email accommodations@adobe.com or call (408) 536-3015.Adobe is proud to be an Equal Employment Opportunity employer. We do not discriminate based on gender, race or color, ethnicity or national origin, age, disability, religion, sexual orientation, gender identity or expression, veteran status, or any other applicable characteristics protected by law. Learn more about our vision here.Adobe aims to make Adobe.com accessible to any and all users. If you have a disability or special need that requires accommodation to navigate our website or complete the application process, email accommodations@adobe.com or call (408) 536-3015.
