Job
Description
About Lerero Lerero is a SaaS solution for improving the efficiency, effectiveness and enjoyment of learning. Backed by research on memory and brain science, supporting knowledge retention learning application tracking. Your main responsibilities include: Lead Generation: Identify and research potential clients, mainly in the GCC region, including educational institutions, corporate entities, and other organizations that could benefit from our LMS. Use tools like Apollo.io to build targeted lead lists, run automated campaigns, and segment prospects by industry, geography, and role. Stay updated with regional market trends to spot new lead opportunities. Outbound Outreach: Engage in outreach activities through email, phone calls, and social media to initiate contact, introduce our LMS, and gauge interest and needs. Qualification: Conduct meaningful conversations with prospects to qualify their interest, budget, and decision-making process, ensuring they meet the criteria for a sales opportunity. Goals: Own the monthly qualified lead target and demo booking & conducting KPIs these will be key performance metrics. CRM Management: Maintain accurate and up-to-date records of all interactions with prospects in our CRM system. Track progress, manage follow-ups, and provide regular reports on lead generation activities. Collaboration: Work closely with the sales and marketing teams to refine outreach strategies, share insights, and ensure alignment with overall business goals. Market Insights: Stay informed about industry trends, market dynamics, and the competitive landscape in the GCC region. Provide feedback and recommendations based on your findings. We expect you to: Experience: 2-3 Years of previous experience in B2B sales, ideally within the technology or education sector. Experience in start-up environments is advantageous. Language Skills: Fluency in English (written and spoken) is essential. Proficiency in Arabic would be an added advantage. Communication Skills: Strong verbal and written communication skills with the ability to engage prospects effectively and convey complex information. Technical Aptitude:. Experience with Apollo.io is a major plus. Familiarity with CRM systems (e.g., Salesforce, HubSpot) and outreach tools (e.g., LinkedIn Sales Navigator, ZoomInfo, Lusha). Ability to quickly learn and understand new technologies. Cultural Understanding: Knowledge of the GCC region s business practices, cultural nuances, and educational landscape is highly desirable. Self-motivation: Ability to work independently and stay motivated in a remote, fast-paced start-up environment. Some business facts about The KPI Institute: 20 years spent on researching KPI best practice; 220+ research reports published to date; 6 continents on which we deliver trainings; 42 global partner organizations; 78 countries where we delivered educational programs. Some friendly facts about The KPI Institute Young and enthusiastic working environment; A work environment that rewards innovative ideas; Flexible working hours; Application info required: CV; Cover letter. Contract/Engagement type: Independent Contractor or Employment Starting date: To be discussed after an interview Duration: Undetermined period, with 3 months probation period No. of hours: Up to 40h/week Working schedule: During office hours: 08:00-17:00 or 09:00-18:00 Location: Remote
