Senior Brand Manager

12 years

0 Lacs

Posted:1 day ago| Platform: Linkedin logo

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Work Mode

Remote

Job Type

Full Time

Job Description

Location: INDIA Only (Remote)


Bulwark Health is an AI-driven healthcare technology company transforming revenue cycle management and value-based care. As we expand our team, we are looking to re-innovate our digital brand identity to reflect our innovation, credibility, and impact in healthcare.


Senior Brand Manager


What You’ll Do


Website Redesign & Management

 

  • Lead the brand redesign and relaunch, ensuring it is modern, responsive, and optimized for lead generation.
  • Define the website structure, user journeys, and navigation to maximize impact.
  • Collaborate with developers, designers, and content writers to deliver a seamless experience.


Brand Development & Consistency

 

  • Build and maintain Bulwark’s brand identity — including color palettes, typography, icons, and visual assets.
  • Ensure brand alignment across website, LinkedIn, blogs, email campaigns, and presentations.
  • Develop scalable brand guidelines for internal and external use.


Content & Visual Alignment

 

  • Work with the content writer to shape compelling, clear messaging aligned with healthcare technology positioning.
  • Map visuals and graphics to content themes for every section of the website.


Project & Stakeholder Management

 

  • Act as the primary point of contact for the website redesign project.
  • Manage relationships with external agencies, freelancers, and vendors.
  • Drive timelines, deliverables, and quality standards while keeping leadership updated.


Performance & Optimization

 

  • Ensure the website supports analytics, SEO, and conversion goals.
  • Continuously monitor and improve site performance post-launch.


What We’re Looking For

  • 8–12 years of experience in 

    brand management, digital marketing, or website design leadership

    .
  • Strong background in 

    UI/UX strategy

     and brand storytelling.
  • Proven track record of 

    leading website redesign projects

     for SaaS, healthcare, or tech brands.
  • Proficiency with 

    design tools

     (Figma, Adobe XD, Canva, or similar).
  • Familiarity with 

    WordPress, Webflow, or HubSpot CMS

    .
  • Excellent project management, communication, and cross-functional leadership skills.
  • Strong aesthetic sense with the ability to translate complex concepts into clear, engaging visuals.


Why Join Bulwark Health?

  • Opportunity to 

    lead a high-impact project

     shaping Bulwark’s digital identity.
  • Be part of a mission-driven company driving innovation in healthcare technology.
  • Work with a collaborative, forward-thinking leadership team.
  • Remote-friendly, with flexible working culture.


Interested? Send your resume to: hr@catalystinfolabs.com

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